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subject: School Bags Are A Plus For Business Owners [print this page]


Whenever school is near, most parents start to worry about their kids' school materials and lunches as these are the main priorities during back to school seasons. Malls and other shopping places start putting up sale signs on school items such as branded school bags, lunch bags, pencil cases, drinking bottles, colouring and art materials, etc. to entice people to buy items from the store, however, for corporate business owners, they can actually help out their employees, customers, and possible clients with the back to school chaos and hand out promotional school bags for the kids. That way, as a business owner, you get to help out people to spend less during back to school days, at the same time, getting your company name promoted as well.

Providing school bags is actually a great marketing strategy during school days as this can be useful for kids and teenagers, or even adults who still go to school for their masteral degrees. When a kid start using your promotional bag to school and find himself contented with it, by instinct, kids will tell their other school mates about it and even boast about his free bag from a reputable company, while showing other kids your promotional bag. That's definitely a plus for your business exposure. And while these kids may not know anything about businesses, some kids will tend to get jealous and ask their parents to get the same bag for them. Now with that in mind, parents will be curious on how that kid got the free bag from your company and might decide to call and inquire. Now that's additional lead. It's a great way to have your sales team do their sales pitch for more public awareness of your products and services.

School bags can also be given during charity events and your company can sponsor them to boost up an everlasting image for your business. You can add into the school bags some other school items such as the aforementioned like pens, papers, colouring materials, etc. A business that helps out a community project or any non-profit organisations is always looked up upon. Thus these types of activities are always a great opportunity for business owners to not only extend kindness towards other people, but also spread their business name out in the public.

So school bags may not be the usual promotional items that companies choose nowadays, but it's all about the right timing. After all, these school bags are not only good for school use, but basically for anything. So even your employees can use these school bags for their personal use, be it for carrying their gym outfits, or a bag to put in different work related items such as documents and folders for better file organisation.

by: Alana Graham




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