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subject: Mlm Sizzle Cards [print this page]


How are your sizzle cards working out for you? I know when I used sizzle cards. I put out thousands of them, and I only got a few call backs. I dont remember if anyone signed up from my sizzle cards. I also put up posters everywhere introducing my MLM opportunity. I dont remember anyone calling me from my poster ads. There were people who were having success doing this. I just wasnt one of them.

When I put up the posters I put them up on trees and poles. I put them up where people would be able to see them when they had to stop. The posters didnt work because it was hard for people to read them from the car. Besides when people are driving they are not looking for an opportunity. Theyre thinking about where they are going, and a million other things are racing through their minds as they come and go. If they did see my poster they would have had to pull off the road and write down my number. If I had a poster as big as a bill board maybe then, they could see it, but who can afford a bill board?

When someone calls, you are only listening for some interest that the person might have sparked in them from your sizzle card or poster ad on a scale of 1 to 10 where are they? If they are at a 1, just give them some key information that may peek an interest for more information. If you invite them to have coffee or to a meeting they probably will not show up because by them calling you they are just curious about what you put on the sizzle card or poster ad, you might have them look at your web site. If you have a 5, you still want to peek their interest with key things that you heard in your opening conversation with them when they called.

The key is when someone calls about your mlm opportunity listen to their why they called you. If they dont state their why ask what there was in the advertisement that caused them to call. This may be a little hard at first to ask, but it is very important for you to be able to evaluate where they are coming from. When you know their why, you can better evaluate what their interest level is. You can than better help them with their why they would like to make more money. Each persons why will be a little different, but it usually has to do with money. Some people when they hear that it is MLM they will tell you, they have no interest in MLM. Dont be upset because there are many people who have had bad experiences with MLM companies. You might tell them how sorry you are that they had such a negative experience. You should thank them for the time, and give them your web site address just in case they might like to look as see what you have to offer.

This is critical to moving a person from being interested to become your rep. People in general are skeptical. They have heard negative things about Multilevel Marketing, or they have been in a MLM Company and felt they got burned by the company. When the person who brought them into company promises to help them but never does. When a company promises they will always be there for them and then sells out to some other company. You lose your down line. You feel betrayed. There are many reasons why people are skeptical about Multilevel Marketing. That is why it so important to build a relationship with the person. Because if the company folds you and the people in your down line can search for another opportunity together to make the money you all would like to have.

by: Ed Martin




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