subject: How To Select Best Institute Of Mass Media? [print this page] As there are many accredited institute of mass media, one has to direct the search on the basis of some preferences such as location, affordability and the overall repute of the institution. One can also search for the right mass media institute by choosing the course that one is looking to go in for.
Students wants to enroll for mass media institute can make use of following mentioned choices to make the selection process easy.
(a) Student can find the institute that has been approved by the council or the education bodies that deal with mass communication and journalism.
(b) Are the courses contents provided by the institute dealing with the analysis of the media or are they also offering education about the overall working of the media? It is very important that institution should provide working knowledge so that students get settle down in his/her profile comfortably. One should pick that college whose course contents are making the students able to work for various media sectors.
(c) Students can also see if the institute is providing practical knowledge such as making them equipped with the usage of cameras, computers and other equipments used by the journalists. It is important to know the extent of resources and the facultys background.
(e) When most academies are providing their students with placement facility, the students can go for the ones that are helping the students to find job after they complete course and also when they are looking for better opportunities, supported by strong alumni groups.
(f) Student can identify reputation of institution by identifying the alumni performance in industries. It helps students to know the educational values of institution in professional world.
Although, journalism has always been around but with a sudden spurt in the number of news channels and newspapers, the demand for mass communication experts has increased manifold. A lot of students are looking to pursue courses in mass communication and acquire skill sets that will help them make a career in this field. Apart from journalism, advertising, modeling, acting, jockeying etc also fall under the same category and are gaining popularity. The education scenario is also bright as many good institutes are offering full-time and part-time courses in media, films and mass communication. Mass communication clearly implies that it involves communicating to the masses through different modes. According to the target audience and the message to be broadcast, the media is selected. The information that has to transferred could be news or entertainment or both. Print, Television and radio are the most popular mediums through which one can communicate with the masses. Apart from these three, Internet is a fast upcoming medium gaining popularity in recent years, though it mainly caters to the young and educated audience. The market for advertising is also very competitive. Film-making is another interesting option. It involves study of skills used in acting, directing, producing, script writing, cinematography, sound recording, visual mixing and editing etc. These days, lots of youngsters are taking to film-making and are interested in assignments behind the camera as well. It requires a lot of creativity and thinking in a broader perspective. Next comes publishing & printing. A course in publishing involves study of scientific methods used in this industry. It also requires editorial understanding.
