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subject: Linking Is Key To Your Search Engine Optimization Work [print this page]


On the subject of SEO and obtaining traffic from search engines you will find two different SEO elements. The 2 things you should focus on are both on and off page optimization. In this posting we are going to be going over off page optimization, that is just as essential as on page optimization.

Let me explain what off page optimization is for anybody who is new. This is how you're going to get your site to rank in the search engines using methods that do not have anything to do with your web page. Basically we are talking about creating links to your site that happen to be pointing from other sites. Needless to say you probably are aware of this but there are many distinct approaches you can take to do this. In this post we're going to be addressing the top two ways for you to create backlinks to your website.

A number of you may or may not have heard about website directories, but this is the first approach we are going to talk about. A website directory is simply a website that performs almost like a search engine, but you need to submit your Internet site to these directories in order to get your website listed in them. The actual page rank of the website will also be something that might help the ranking of your site. You may not realize this but there are website directories online that actually have a page rank of 8, which means, that would be an amazing link to get. Needless to say volume also counts, so even if the website directory doesn't have a high page rank you should still submit your site to it as it is still a website link back to your site.

This brings us to article promotion as a backlink building approach. Article marketing is another great way to build top quality links. You will also discover that some of these article directories also provide good page rankings. And when you do a little research you will find that the most popular article directories have a page rank of 5 and higher. This provides you with good quality quality links pointing back to your Internet site. And if you continue to submit no less than one article every day to a bunch of article directories you will find that your page rank of your site is also increasing. If you wish to learn all about article marketing you'll be able to find manuals on the Internet, so we will not be covering the precise approach to article marketing.

Another thing you won't normally want to do is to work with a software that promises to get you thousands of links instantly. On the subject of these automatic backlink systems, the techniques they use to build the links could end up damaging your page rank. With that said, you will be able to find softwares that can help you to submit your web page to directories and help submit your articles to article directories. By using a software to help you with these other tasks you'll be saving a lot of time and you will also wind up getting more work done. Leaving you additional time to create new websites or products and services.

by: KiethsanJ




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