subject: What Is Seo And What Do People Think About It [print this page] SEO (Search Engine Optimization) helps in the natural or organic positioning of your website in search engines.
The SEO provides, the possibility of appearing in the first search results and therefore a large portion of those users to access services like service hosting or products like phones they are looking for. The results obtained are based on an algorithm developed by seekers on the measured: traffic, content, number of links, structure and, etc.
In some cases people think that the company is doing SEO, uses a series of tricks, more or less perverse to make website appear in key positions and that little or nothing to do with the strategy of the company and its business model offline. But there is nothing further from reality.
Customers are increasingly using the Internet, seeking information for shopping, leisure activities. In the near future customers will be shopping only on internet and not in shopping malls which makes the Internet an everyday tool.
Thus not talking about a differentiator in the company but of a basic need. Perhaps can you live without customers, funding. Of course not, either without SEO. The time will reinforce this idea. Just look at those countries that take us forward in this section to see how they are today.
The SEO company that develops actions. At least as seen today it is identified that the work is done by professionals, who try to combine, adapt the online world with the offline world from many perspectives (strategy, communication, product, sales channels and etc.).
This makes them virtual tightrope of both worlds. Without losing sight for a moment to the casting, ie the customer.
The work being done to achieve SEO must be linked directly with the marketing strategy of the company in the offline world.
It is very difficult, but not impossible to establish relation with customer who searches for the services and product online and for this reason the companies needs to rank on good positions in search engines.
Offline marketing strategy has to be reflected in the online SEO strategy. Since there are 2 different worlds, but two realities that converge on a common goal.
