subject: How To Attract Buyers When Selling Your Home [print this page] When you are selling your house in this current marketplace you may have considered selling it on your own, without an agent, which is an option that may possibly be a good solution for you. When you're looking at selling "by owner" you really have to consider what will happen when you find a buyer, and whether you'll have the proper forms on hand and know how to fill them in correctly. And the next thing is, you need to know where to take the forms for professional help in closing your transaction when you're selling your house and you're all set with a signed purchase agreement.
Attracting a buyer is the beginning of a lengthy process when you're selling your house. The fact is that you may need to retain a real estate agent or a lawyer or a title company in order to get your sale closed after you have the purchase agreement in hand. Those are the professionals with the skills necessary to conduct the obligatory title search, produce the closing documents and schedule your closing date.
This is best understood by thinking of the real estate sales process in two distinct parts:
1. finding a buyer
2. closing the sale
As the seller, if you focus on #1, finding a buyer, you'll discover that you are more qualified than anyone else to complete that task. Naturally, success comes by having a focus on the tasks that you have skills and abilities to tackle in the process of selling your house. Finding your buyer is the first task of all. So, you are the kingpin to getting the sale started by finding a buyer, and then the professionals can step in to close the sale for you.
So, how do you go about finding a buyer? Here are the main steps:
1. writing classified ads with lots of detail to attract your buyer's attention
2. preparing your house for showings
3. dealing with phone calls and showings yourself
4. signing the purchase agreement
Those are the four basic tasks when you're selling your house. Those phone calls along with emails may eat up considerable time and attention, it's true. And when your house is listed with an agent he or she will be fielding these calls and emails, but you'll be dealing with them yourself if you sell a house by owner. My suggestion is to do what it takes to find a buyer yourself and then get a professional to close the sale once you've found your buyer.
