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subject: 5 Ways To Create Your Social Media Marketing Plan [print this page]


A good way to get people interested in your business and gain new clients is Dallas social media. You will have various options for marketing when you use social networks and social media. This is why you have to know how to maximize them. The following are a few tips to help you achieve that.

Make Sure You're Where Your Customers Are

Your potential customers can congregate in various places on the Internet. By largest, Facebook is at the top, followed by other social networks like YouTube, LinkedIn and MySpace. Your place in social media marketing in Dallas will depend on where the clients are. You can find out through a variety of ways, including:

* Asking your clients: Ask them as they walk in your door or checkout, or include it in a customer service survey.

* Monitoring the different sites: Search for your company on the different sites, and see where your company is mentioned the most.

* Researching and reviewing stats from other companies that gather statistics about companies on the web.

Keep An Eye On Your Competitors

It's always a good idea to know what the competition is doing in their marketing efforts. In social media marketing, you'll want to know a few things about what they're doing. What sites do your competitors use? What do they publish on the web for their customers and clients? How many fans (followers/viewers) do they have on the sites they use? What tactics do they use to promote their products? This will help you to adjust your strategy accordingly.

Give Exclusive Offers Through Social Media

How do you stand out in the Dallas social media crowd? Give your customers something they won't find anywhere else in exchange for following your brand/company/business on the social web. This will get them following.

One effective method is to use a social media-only contest. This will get people interested in and talking about your company, which, by extension, brings you more followers. Of course, follow this up by offering them continuing deals for their loyalty.

Offer More

Sure, you want to sell your products. However, to keep the Dallas social media followers faithful, you have to offer more than just things for them to purchase. Give tips, thoughts and useful information. For example, if you have a hardware store, you can provide daily DIY tips or you can have a page about special on-going projects. Your customers will feel like you are giving them something free of charge, and they'll tell their friends about you.

Sell Products Using Social Media

Social media can also be used to sell your products. Make use of the option to build your store on your Facebook page. You can also link to your products in your News Feed. When you do this, your clients will be able to browse, buy and discuss the product or service you are selling. Announce new products and clearance sales through social media sites too. You will find that the possibilities have no limits with social media in Dallas!

by: joe w Perry




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