subject: Market Your Website For Success - Internet Advertising [print this page] There are thousands of web pages that say, making money on your website can be easy and simple. In some cases this may be true, in most, it takes a lot of time and effort to achieve.
In this article we will explore some popular ways to make money using your website. Every website is different, so what works for some, may not work for others. It will take experimentation and research to find what works for you.
1. Cost Per Click Advertising (CPC)
Using CPC or cost per click advertising is a process of allowing advertisers to display their ads on your webpages. When a viewer clicks on these CPC ads you get paid. Usually you don't get paid much per click, between a few cents and possibly as high as a dollar or more, depending on the ad. Now we come to the part where you need to do the work.
a. Your site needs a high click through rate (CTR)
b. You need lots of traffic.
c. Design your website so the ads are in the best places
All these factors will increase or decrease your sites profitability using this form of advertising.
2. Cost Per Thousand Impressions (CPM)
With these ads you get paid per thousand impressions. Example, If you own a website that generates 10,000 page views each month, displaying a particular ad that makes $1 per thousand impressions, that page will earn $10 per month. The amount paid per thousand impressions will depend on many factors, position of the ad on your site, the size of the ad or pixel size, and the company that offers the ads to your site.
3. Banner Advertising
If you have the know-how and time to sell your site to advertisers, you can place banner ads on your own website and bill your advertisers yourself. This will take work, you will need to find advertisers, have high web traffic volumes, and manage the whole process yourself. Using this form will most likely produce the best profit if done properly.
4. Get Donations
If you own an organizational website, maybe a non-profit site, you could ask for donations to keep the site running. Offer a place where visitors can give donations to your site as a charitable contribution or a way to pay for site operations.
5. Send A Newsletter or email Blast
Start by building a list of recipients for your newsletter or purchase a list. Put a form on your website for viewers to sign up to receive more information via email. Send out an e-blast monthly offering the recipients something special or have a call to action. Your goal is to get them to visit your website and purchase your products. This will take awhile to build a large list, so you want to make sure your goals are spread out over a period of time. This will not happen over night.
The web offers an endless amount of ways to profit from your website. Do your research and find what will work best for your website. With some hard work and persistence, you may be surprised at how much profit you could make.
George Schneider See articles like this at http://www.websiteguide.co
Market Your Website For Success - Internet Advertising
