subject: Article Marketing Tips - 3 Of The Best! [print this page] Here are three article marketing tips that you can't live without if you are serious about becoming a successful article marketer:
1) Make Sure Your Content Is Informational And RELEVANT!
Sounds simple right, but you have no idea how many article marketers struggle with this concept. So many articles these days are filled with boring promotional garbage. This freaks a lot of readers out straight away. Most people who are reading articles are looking for relevant information within a particular niche for a reason. Find out what that "reason" is through your research before you write your articles and provide them with the information they need. This will develop trust between you and your reader which in turn make them more likely to want to read more of your work. After you have gained your reader's trust then you can promote your campaign/websites/offers through your bio link at the bottom of the article.
Trust me, if you develop this trust with your readers your click through rate on your bio links will go through the roof!
2) Make Sure You Do Your Keyword Research RIGHT!
Another very important aspect of article marketing is keyword research. These are the words your targeted audience are typing into the search engines. Find out through keyword tools (search "keyword tools" in Google to get a list of available tools online) to find what they are typing in, how often they are using a particular keyword (search volume) and make sure that these keywords aren't too competitive (preferably under 5000 quoted search term for competing sites).
If a keyword is too competitive then you will find it hard to rank high in the search engines where all the traffic is. Also, if the keywords have a low volume of searches by your audience then you wont get many visitors (in saying that some low search keywords can be very lucrative if they are buying type or product related keywords).
3) Use Automation Tools And Software To Help You!
Automation tools and software are a fantastic way to save time and get more articles online and to help build back-links to your campaigns, websites and to other live articles.
There are re-writer (spinning) tools/software which help you write your articles quicker and also help spin your already existing articles into new fresh unique content. This is key to getting multiple articles listed in the search engines. If you just duplicate your articles you will find that only one of your articles will show in the search engines (because the search engines don't like to show the same stuff to their viewers over and over again) and that even some of the stricter article directories will reject your article due to duplicate content.
There are also tools/software that help distribute your articles to multiple article directories all over the net. Doing this manually can take days even weeks but through using submitter software the process is automated and takes a minimal amount of time compared to manual submission. The beauty of this is quicker exposure of your articles to potential readers and a lot more back-links coming to your sites which in turn means popularity and higher search engine rankings.
So there you go, 3 hot article marketing tips you can't live without if you are going to become a serious article marketer!
