subject: MonaVie Marketing Leads – Free or Paid [print this page] There are myriad ways to drive traffic to your website these days. Which strategy works best? The answer is both. The real question is which strategy is right for you and your MonaVie business. There a several things to consider besides cost, like how much time can you invest and how fast you need to generate your leads. Consider the following when trying to decide:
Free Traffic
Driving free traffic to your lead capture website may involve several strategies, including video, articles, social networking, SEO, social bookmarking and forums.
The obvious advantage is that free traffic is FREE! However, you are also able to better qualify your leads and often times, if done correctly, the work you put in up front continues to work for you indefinitely.
That leads us to the first disadvantage: the work you put in up front. Most free strategies require an initial investment of time that may present a challenge to busy people, for example producing video or participating in blogs or forums. Another disadvantage is that the flow of traffic may be unpredictable at times.
Paid Traffic
The primary method of paid online traffic is Pay Per Click advertising on search engines such as Google, Bing, or Yahoo. Paid traffic tends to produce traffic faster and has a more predictable flow of traffic which is an advantage over free methods.
The biggest disadvantage is that it costs money up front to start. If you don't know what you are doing you can run up a substantial bill and not get any traffic. This strategy is definitely not for the faint of heart but it can produce outstanding results done correctly. Paid traffic also requires more ongoing maintenance to keep traffic flow strong.
So should you choose Free or Paid online traffic strategies? To really turbo boost your business you should incorporate both - having multiple sources of leads equals multiples sources of income. Where should you start? Really, it comes down to your personal situation and preference. Take some time to get educated about both strategies and then take action. Action breeds action.