subject: The Attraction Factor In Marketing [print this page] We have heard a lot about Attraction Marketing over the last few years, but what really is this new marketing technique? How does it work and is it a marketing method that gets results? These are some of the questions that many people ask when first introduced to this new buzzword. I too had my questions but hoped deep down that it would be the answer that I was looking for to help expand my network marketing business. In fact, I was so excited about the possibilities upon first hearing about attraction marketing that I found it hard to sleep that night.
So what is this technique that is sweeping through the ranks of network marketing businesses? Let's take a closer look to discover how you can tap into this business building method.
Most people in the home based business industry are seriously lacking in marketing skills. Without these skills, being successful in their home based businesses is a struggle to say the least. Network marketers tend to spend too much time and energy focusing on the wrong prospects that have little or no interest in stepping outside the box of the traditional job.
To successfully introduce yourself to the billions of people that search the internet everyday you will need some tools. First, you will need a blog that can effectively give people a way to get to know you by simply branding yourself as an expert in your industry and casually mention your products and business opportunity later. You brand yourself by writing numerous articles that offer value by way of information or a review on a particular subject of interest or step by step instructions or tips on how to do something vital to business growth etc. This will develop trust in people and they will buy in to you. Once you have gained their trust they will have no reservations in buying from you or joining you in your business.
Using social media is a must. It is a great way to meet potential customers while developing trusting relationships with people. It is a known fact that people like to buy but they don't like to be sold. If people don't feel they are being marketed to, and you have already given them value, they are much more willing to buy from you because they fell that you are someone they can trust.
Attraction Marketing is a way for people to become familiar with you and will attract interest in your product. Traditional marketing is not producing the results that we see in attraction marketing. Most people do not like high pressure sales, regardless if they are the givers or the receivers. Attraction marketing does today what the high pressure sales pitch unsuccessfully tried to do in times past.
To avoid the pitfalls of traditional marketing, you need to get your own attraction marketing system set up. This gives you the tools and training to master the art of attracting new customers and business partners to your website. Forget about chasing friends and family, instead have people coming to you. It is the most economical and time efficient method of lead generation and sponsoring new representatives. To get all the information about this revoluntionary marketing system click the link below.