subject: CRM for Marketing [print this page] Marketing Moves Made Easier with Microsoft Dynamics CRM
Microsoft Dynamics CRM seamlessly works with your marketing department to help manage marketing campaigns, anticipate customer needs, and identify emerging market opportunities. Learn how CRM can improve these important everyday marketing functions:
Manage Data Effectively
Intelligently cleanse your data to eliminate duplications and decrease your cost per engagement.
Utilize Customer Information
Provides instant access to complete customer information (including preferences, relationships, purchase history, and more) enabling your company to respond quickly to changing customer preferences, needs and emerging opportunities.
Campaign Execution
Easily setup an entire marketing campaign in CRM or use the Quick Campaign Wizard for on-the-fly' campaigns. Send out mass communications using embedded Mail Merge capabilities and create rules to trigger responses based on customer interest.
List and Segmentation Tools
Deliver the right message to the right audience using intelligent list and segmentation tools to segment customer data across multiple data points in CRM.
Reporting and Analysis Tools
Intuitive business intelligence tools built on Microsoft SQL Server and the Microsoft Office Systems allows you to manage business performance; quickly create reports; and measure and forecast revenue, identify opportunities, and proactively manage service issues.
User Familiarity
CRM functionality is a natural extension of Microsoft Outlook that allows you to manage customer e-mail, appointments, tasks, and contacts from a single business application.
For additional information on the right CRM solution for your business contact FMT Consultants, LLC today.
Posted by Nicole Kirkpatrick of FMT Consultants, LLC, Microsoft Gold Certified Partner in Dynamics GP and CRM servicing clients nationwide with a regional focus on Southern California including San Diego, Los Angeles, Riverside, and Orange Counties.
