subject: Luo Small Cloth: Broadcast Satellite Services And Operations 7:00 Superficial Advice [print this page] " Chinasat 9 " DBS Finally God, this is a delightful event. This not only allows farmers to see hundreds of millions of television, I heard the voice of the Party Central Committee, but also the spirit of the implementation of 17 large, narrow the urban-rural scissors, building a new socialist countryside, will play an important role. When the broadcast satellite was successfully launched, the most important task is not only how to get farmers to receive or purchase Satellite Television receivers and optimistic, but how to set up for rural areas, satellite receiver terminals as the leading, multi-operation business services network. This network, not only live satellite itself, but also covers multi-service network operations. Author on these issues, talk about their views, ideas and recommendations for colleagues reference.
1, to rural users and urban users as God Although the backward rural areas than in urban
, but farmers are brothers with the status of city residents equal citizens, also need quality products and attentive service. To do "people work" rather than "grievances project", not only to establish a modern sense of service, but must first establish the concept of equality of civil society?? This is a fundamental prerequisite for successful operation.
2, to establish four levels of integrated management
Present, China's political structure is divided into four basic levels?? The central (national), provincial, city and county. First of all, the popularity of direct broadcast satellite receiving terminal can not do without the support of governments at all levels, including the mobilization, organization, and coordination; Second, large differences in local conditions; once again the need for long-term multi-business services. Therefore, the proposed sub-regional management level, this way, without losing unity, also taking into account specialty.
central (national) level management: The main development objectives and policies, including all levels of operation of the process, system and constitution. Major management including human resource management, equipment management, user management, business account management, regulations and policy management, program management and operations management. Here's core proposition is to build service-oriented organization, the proposed introduction of a modern enterprise system, market-oriented, user-centered, to enhance the quality of life of farmers and leading television culture of the rural economy as the fundamental starting point.
provincial, city and county levels of management: as the previous level of management subsystems to the basic management unit under the jurisdiction of the region. The province of the state subsystem, the subsystem the provincial cities and counties are cities subsystem. Information, unified plan, effective management, sub-regional implementation of the different levels is important. Otherwise, the good may become bad, just as the ground Digital TV , And must not repeat these mistakes!
3, construction of the basic operating units and the mechanism
Broadcast satellite is mainly for rural areas, proposed to the county as the basic operational unit of the village as the basic service unit, county, township / town and village levels service system or mechanism. Established in the county seat of
Call Center: unified customer service number, a centralized scheduling mechanism, the call center into a county service center, dispatch center, information center and a logistics command center. While establishing a warehousing, showroom and sales hall.
in the village / town to establish service stations: the first phase of the main satellite receiver and antenna maintenance; the second stage, maintenance, e-commerce sales of home appliances through the television; the third stage, the maintenance of various types of television e-commerce sales merchandise. In the conditional and the village / town, the establishment of secondary storage, showroom and sales hall.
recruitment co-ordinators in the village: It is recommended to members of the village party branch or the village of choice, and to establish a fixed location in the village billboards or advertising column.
4, basic management of technical preparations
The face of hundreds of millions of user management and services in rural areas must rely on computer systems. Recommend at least four basic systems ready?? User management system, material management, financial management systems and business account management system.
Luo Small Cloth: Broadcast Satellite Services And Operations 7:00 Superficial Advice
