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subject: Article Marketing: Article Writing For Fun and Profit [print this page]


If you are looking for an effective way to promote your website then you should consider article marketing. Article marketing involves writing short articles (approximately 300-500 words) and publishing them in an article directory. This has many benefits which can help drive traffic to your website, increase your presence in the search engine, and establish yourself as an expert in your field.

Getting published in a good article directory will automatically give your article a boost in the search engine often times appearing on page one for the keyword you are targeting. Keep in mind that when doing article marketing, article directories generally allow you one or two links at the bottom of your article, or in a resource box, that you can use to link to your website. These self serving' links can be a gold mine when used properly. For a good article this process can drive a significant amount of targeted traffic to your site.

In addition to driving traffic to your website, the links in your article also count as back links' for the search engines. The more back links you have to your site the more popular you become in the search engines. This is one of the greatest benefits of article marketing. Article marketing is also an effective technique that you can use to get quality back links to your site that target the keywords of your choosing.

You need to put in a consistent and ongoing effort when doing article marketing. Article directories also like it when you publish regularly (several articles a week is a good target) and often reward such activities with faster turn around on reviewing your submitted articles as well as more visibility on their website. As you build up your catalogue of articles you will begin to get a reputation. People who are interested in the topic that you write about are likely to read your other articles. This increase in credibility will build trust in your readers so that when they come to your website they will already see you as someone who knows what they are talking about and they will be more willing to take your advice and recommendations. This trust is the foundation of a successful business.

Article writing can be a fun and rewarding process as well as an effective form of marketing. You have the chance to not only learn about things that are of interest to you but you can share your knowledge through your efforts in article marketing. Article writing is a skill that becomes better with practice the sooner you start the better your articles will become and the more successful your marketing campaign will be.

Article Marketing: Article Writing For Fun and Profit

By: Aaron Berman




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