subject: Web Design Tips – Understanding What Your Users Want [print this page] Whenever you're creating a web design, do you always consider what your users want? If not, then it's time that you start learning more about your target audience and understand their needs. After all, the main reason why you're trying to come up with a good design is because you want to gain your audience's attention and generate more traffic. And the only way you can achieve those goals is to think of what your users want and apply them in your web design.
Read the following information regarding your audience's preferences and make sure you include them in your final web design:
Users Want Websites with Easy Navigation and Quick Loading Time
Online users are often very impatient, and this is probably because they've been accustomed to high-speed connections and easy browser experience. So if they encounter a website that difficult to view and takes too long to load, they will instantly be turned off and move on to the next site. That's why you need to work on making your web layout more accessible to your readers. Be sure you add complete menus, search boxes, FAQs, categorized blog posts, site maps and other navigation tools for your visitors to use. Also, avoid using graphic effects like flash and JavaScript because they give your website a slow loading time.
Users Want Readable Fonts and Soothing Colors
One of the many things that users complain about on a website is the choice of the fonts and colors. It is very important that you select a font type and color scheme that's soothing to the eyes otherwise your visitors will have a hard time browsing through the contents. Always use readable fonts, lighter backgrounds and darker font colors for your web design.
Users are Constantly Searching for Fresh Content
Designing a website is not only about being creative, but it also has a lot to do with writing relevant contents for your users. Remember that no matter how good your web layout is, it would be of no use if the news and articles you post are months or years behind. Therefore, you should keep putting fresh contents and updates on your website if you want to increase your online traffic and profits effectively. Do that and your users will surely love coming back to your website on a steady basis.
Web Design Tips Understanding What Your Users Want
