subject: On Overview Of The Chinese Hand Tools Industry [print this page] Recent years with the acceleration of global economic integration, China
Hand Tools Processing industry has gradually become the world
Hardware Tools The main force in the production industry. In terms of global
Tool Market or markets in China, tools, hand tools, the application of the wide demand for large beyond imagination. Some developed countries, the demand for hand tools on the annual increase rate of more than ten percent. Only
According to Several major tool factory in Shandong Province to incomplete statistics, the year of production
Pin Volume reached almost 10 million.
Hand tools manufacturer in mainland China the most common type of multi-products category for the fastening tool products, such as basic hand drill, the impact of hedging
Wrench And combination, etc., while these products have a high growth potential.
Present, mainly by the production of hand tools, steel and other raw material prices impact. Hand tools are mostly low-profit products, and competitive market, price increases are not uniform, individual price increase is equivalent to the old customers hand over, no one dares to take the risk of losing market. In general, products are sold to other industries, have called for hand tools industry, lower than the price of 10% over the previous year, showing that, once the rising steel prices will directly affect the survival of hand tools manufacturer. At the same time, manual tools, the competitiveness of products in addition to the enterprise's own reasons, there is a great factor is determined by the quality of raw materials, namely, the quality of steel, now part of the use of hand tools, there are surface quality of steel and internal cracking, and this can not be ignored steel smelting technology.
At present, the major manufacturer of hand tools market is overseas. In particular, Fujian, Jiangsu, Shandong and Zhejiang hand tools manufacturers are improving their capacity to fully meet the anticipated increase in export sales, through production of mid-range, high-end products to expand the overseas market coverage and better profit margins. Hand tools manufacturers confidence in the future, 50% of them forecast growth in overseas markets more than 10%.
The past, China's major production base for hand tools, in recent years as rapid economic growth, China has become the most potential for hand tools in the consumer market. The industry believes that the Chinese domestic market as well as in the European single market or the North American market, the number of hand tools, at least 400 million people spending. Many hand tools manufacturer to enter the Chinese market.
Chinese consumers a source of information on hand tools, mainly in shops, exhibitions, fairs, sales clerk, is particularly worth mentioning is that consumers, when the initial purchase of the brand awareness is not enough for a large some people are buying and using hand tools only after understanding the brand and quality of good or bad. Can say, hand tools, hand tools brand building is the best time for business.
Throughout the international tool company tool companies in China the gap significantly
Terms of scale, large foreign enterprises, such as: the United States Carter Company, is one of the top S & P500. Its products include hand tools and
Power Tools , Automotive diagnostic and repair equipment, diagnostic technology and related products, widely used in automotive, aerospace and other commercial areas. Most of China's tools for small business scale, product line not rich, the typical "multiple but not strong."
From the strategic planning perspective, a world-class products, often giving a very clear impression. The existence of our tools business over competition, many domestic manufacturers and brands prominent main business, core competence difference.
From the brand perspective, the tools of foreign companies have become internationally renowned multinational companies, and China's tools for companies in the international market, most of anonymity.
Technically, the gap between us and large multinational corporations, they have the design capability and processing methods, has advanced the design of reserves, a serious lack of technology.
From the personnel perspective, many foreign enterprises to produce, they pay more attention to the Chinese market, in order to understand the Chinese market, China's foreign manufacturing business hired native talent, willing to pay for information. Tool for enterprises to expand overseas markets in China, go out, but the lack of transnational elite and the rich trading experience.
From a service perspective, foreign manufacturers to the host country's law as the criterion, the service is very standard. Service most domestic enterprises are not in place, or virtually no after-sales service.
, Of course, domestic enterprises have their own advantages, such as familiarity with the market higher, a better understanding of the local cultural background, so more likely to build their own brand. As long as the establishment of effective information access and rapid response decision-making mechanism, establish a good reputation for providing quality products and perfect service, hand-manufacturing enterprises in China can open a new horizon.
