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How To Increase your Sales with Article Marketing

If you want to increase sales in your internet business you

can do it through article marketing. However, lots of people

think that article marketing is all about writing sales

letters to promote the products they are trying to sell.

Wrong! It may have been about selling a few years back. But,

now the market place has changed.

Using article marketing as a tool is, now, all about getting

a list of prospects. Getting some people who are interested

in a specific subject to sign up to your mailing list. It is

all about having a relationship with these people who are

interested in the market you are in. It is not all about

selling, selling, selling. If you have a relationship with

them you will know what they want and you can then make it

easier for them to get what they want. If you have their

trust, they are going to buy a product that they want, if

you say it is good. And why not buy it from you.

So, you need to use article marketing as a way to get trust

from the public by writing about your subject/market. The

trust comes through them believing that you are an expert

that will save them some research time. Having a number of

quality articles in the search engines should get your name

noticed.

The article that you write needs to send your readers to a

website page which has one purpose only. The purpose is to

build a list. It can be a blog page with a sign in box.

Nevertheless, they will not sign up for nothing, will they?

They need something in return. This could be an e-course on

the subject of the article, an e-book you have written or

bought the rights to, or a report/review on a product in

your market. It is best to give these away for free because

the list you build from this will be prospects that are very

interested in the market place you are writing about.

And once you have your list, you have motivated buyers that

you can build a relationship with. You see, people buy from

people, and even in this cyber space world they still like

to feel they are interacting with a person, not a machine.

90% of these subscribers will open the emails that you send

them because they want to hear what you have to say!

When writing your article talk to the readers. From the very

beginning you can start to build trust. Imagine you are

talking to your friend about something you are passionate

about. How would you tell the? Exactly! And that is how you

should speak to your readers. However, make sure your

grammar and spelling is correct. You will not sound like you

know much if you can't write properly.

How To Increase your Sales with Article Marketing

By: mr dms

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