subject: The Importance of Separating Web Designers from IT Services [print this page] As with many areas of IT, some aspects can be confusing to the rest of us who are not knowledgeable or trained in the area. The chances are that most businesses will have an IT department, IT specialist, or IT support service that they go to when something goes wrong with a computer or network.
But an increasing number of IT support companies and individuals are beginning to offer website design services, especially as the tough economic climate means that they need to branch out and offer services that they would not normally undertake. However, businesses should be wary of such services, and it is recommended that for website design only a top quality and experienced website design team is sought to complete the project.
But why?
IT Support is Not Website Design
A web designer designs websites. This means they design the site, write the code, write or get their copywriter to write SEO friendly content, design and create a brand or logo, add search engine friendly images, plus much, much more. These are the people to turn to if a business wants a new or improved website that will be easy to use and that can increase visitors to the site. In contrast, an IT support service is specifically used for installing and maintaining computer networks. The two services are different. Both require different skill sets and training is placed on different areas. Do not confuse the two. Just because someone is good at fixing IT problems, does not mean they know the ins and outs of web design.
Make sure your chosen website designer's primary service is web design to ensure the end result is a top quality site built and designed by professionals.
Experience Levels
Many IT support companies may have only just started to branch out into website design. This means that some could only have a few years experience in the industry. Therefore the chances are that they may not know all the pitfalls to look out for and could result in a number of unforeseen problems arising. On the contrary, an experienced website designer will have years of expertise to call upon and will be able to recommend tried and tested systems and designs that will fit a certain type of business better than others.
Take nothing away from IT support services; they are vitally important and without them businesses would be unable to function. But for website design, choose a website design team that is locally based and highly recommended. After all, would you hire a plumber to build a conservatory just because they know how to use a hammer?
The Importance of Separating Web Designers from IT Services
