subject: How To Effective Sell Your High Ticket Coaching Programs And Consulting Services Online [print this page] There are so many people who are now selling high ticket information based products in the online arena but not all of them are getting the kind of sales they want. While others are enjoying numerous sign ups, there are those who are struggling in converting their prospects to buying customers. I am sure you want to be one of those who have found success in this endeavor. These tips can surely help you get on top of your game:
1.First thing to do is to carefully study your target market. What is it that they really like? What are the things that can touch their hearts? What are the elements that can target their emotional hot buttons? What can make them say yes to a particular offer? Dont start marketing your high ticket coaching programs and consulting services without knowing these information as these can help you easily get through to your prospects.
2.List down all the features and benefits of your offerings. As a seller, you must know all the good things that your products can offer. Take all the time that you need and list down the benefits of your coaching and consulting services. Then, figure out which of these benefits is considered most important by your potential clients. This should be your unique selling preposition. Carefully choose the words when communicating this selling preposition and ensure that you only use those words that are powerful enough to get your prospects to really pay attention to your marketing message.
3.Target the right people. Prequalify your prospects before calling them up or before you email them. Make sure that theyll benefit from your offerings and that they have enough money to spend on your programs without causing strain on their financial resources. Avoid barking at the wrong tree. By this, I simply mean do not waste your time on those people who doesnt need your offerings as theres no way that you can get them to make a purchase.
4.Talk to decision-makers. As youre offering high ticket consulting services and coaching programs, youll most likely to target top executives who have gatekeepers. Before you pitch in your products and services, ensure that youre talking to decision-makers. Do not waste too much time on gatekeepers. If you feel that theres no way you can get pass them, move to the next lead ASAP. Save your time and energy for those people that you can possibly convert to buying customers.
5.Create an impressive online portfolio. Put yourself in the shoes of your prospects. Why would they want to do business with you? Why would they spend thousands of dollars on your offerings? Give them valid reason to sign up by creating an impressive online portfolio that will help you convince these people that you have all the information that they need to know in either improving the quality of their lives or in advancing in their chosen careers.
