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subject: Ipad Tablet Pc Sell Well Caused Laptop Sales Decline [print this page]


According to the statistic that iPad tablet computer for different types of laptops the influence is not identical. For example, ten inches online laptop through more than two years continuous growth, its sales in this spring has dropped 8 percent. And nine inches and below the small online laptop in global sales are only 0.1 million sets, directly dropped 89%.

On the whole, the online laptop sales declined 14%. And iPad tablet PC sales nearly 330 million sets, if iPad tablet PC and online laptop added together to calculated, their overall sales grew 29%.

This statistic also thinks that iPad tablet PC may not let the online laptop market share decline, but it is let online laptop continued growth become more and more hopeless. In the second half of 2010, the industry average growth for 16%, and the online laptop sales grew 29%, But at the end of 2011, the industry average level will reach 24%, and the online laptop sales growth percentage may slightly below the average level.

Although other brands of tablet PC will be on the market in succession, but analysts believe that Apple iPad tablet PC at least in next year will dominate the market segment and occupy the online laptop and portable market share, especially many people have one computer in developed economic regions. Apple's competitiveness depends on the differentiation of localization strategy, the research group leader John online (John Jacobs) - Jacobs said, because this system installation is price cheap window system, and iPad tablet computer system is now installed the ARM or x86 framework of the Android, and mobile operating system.

In addition, the price difference also has certain effect. Due to the online laptop or portable the cost differences only has 60 U.S. dollars, so in other ways, if they had no significant difference, users would not choose smaller and more slow online laptop or portable, they are more inclined to choose 15 inches or greater laptop. And iPad tablet PC because its body relative to the standard laptop is small, light, so it can get some customers.

Although next year there will be many tablet PC list in the market and will occupy a part of market share, while iPad market share won't drop 20% to 30% and probably to 50%.

As a new product, iPad sales potential is immeasurable. This product usage method has no boundary; this means that for a long time iPad popularization rate will very fast. It is expected that iPad size, technology and content of the ecological system will help the Apple maintain 50% market share.

by: Amanda Xia




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