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subject: Flooring The Consumer Product Details Need More Attention And Services [print this page]


In Floor Industry, that 3? 15, not only on simple consumer protection, has had to shock the world behind the story, that is, "EU Code of incident." "Once bitten, twice shy," most rational consumers will not forget some of the flooring industry's "evil deeds"; with a large domestic supermarket shortly before it came to cheap low-quality laminate flooring, consumer Most in the purchase of the floor would be very careful when, after considerable deliberation.

However, the consumer is not a flooring expert, after all, they hardly recognized the merits of the floor of the inner quality, so I had to believe that the brand, but consumption levels and the development of the industry factors, domestic flooring brand name buyers can achieve little; it had to believe that big business, big business may not be credible, it must start with the strength of large companies, honor, integrity and so on repeatedly measured; in cohabitation among SMEs in the production floor, consumers are even more difficult to choose.

A Chongqing Building Materials Largest market, for example, the markets of shops filled with hundreds of floor "brand", but several months will find that half of the store began to "King of the door first changing the flag," floor "brand" in the non-stop to replace flooring dealers also highlights the endless ... ... the phenomenon is the lack of consumer confidence to the floor manufacturers, then how can we bring back the consumers trust?

Consumption and Rights: attention to product details

"3? 15" is based on former U.S. President John F. Kennedy on March 15, 1962 issued by the U.S. Congress "to protect the interests of consumers on the President's Special's message," the first time consumers in the "Four Rights" , namely: the right of access to consumer safety; obtain consumer's right to information; freedom to choose the right products; legitimate rights to redress. Therefore, the 3? 15 of the core significance of consumer rights protection, while the core of Rights is undoubtedly the product quality. Why not say "great importance to product quality", and said "pay attention to product details" because in the current competitive market situation, survive the general quality brands are not too bad, except that the details of the product is The details of the damage to consumers of a brand, a business or even an industry of consumer confidence. Production has always been advanced Management Toyota, known for Car But now it deep, "recalled the door", root is still in production and sales volume after the product details.

Have a "hit Haier refrigerator," the story is often an internal meeting on the floor in the Bell is mentioned, or watch video clips that astonishing scene: in April 1985, Zhang received a user complaint letters, complaint the quality of Haier refrigerators. Thus, Zhang go to the factory warehouse to more than 400 refrigerators all done, it was discovered that 76 refrigerator failed. To this end, Zhang annoying to find QC asked, you see how to deal with these fridge? They say forget the internal processed. This occurs because the former are so organized, together with most employees were not home side refrigerator, even if there is not quality problem can not ah. Zhang said that, if so, that is also allowed to reproduce such a failure after the refrigerator. Why do not you check out a bad sector work, poor product exhibition. So, they engage in two exhibition rooms, which display on the showroom and the inferior parts are inferior to 76 refrigerators, notify the factory workers came to visit. After visiting the employees, Zhang responsibility for the production of these refrigerator and middle-level leadership to leave, he asked them, how do you see? Results of the majority opinion is quite consistent and we all forget that last handled.

Flooring The Consumer Product Details Need More Attention And Services

By: xt




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