subject: Keep Your Viral Marketing Going With Business Cards [print this page] Business cards are used as the branding tools to promote the organization. An entrepreneur can make use of cards not only to forward the contact details. The professional cards are also useful for marketing purposes. You can spread a word about your business using the cards which is called viral marketing. It is a form of marketing in which marketer gives cards to business contact person with an intention to spread a word about the formers company among the latters acquaintances. In this form of marketing, the marketer may find potential in the business contact persons social circle or business network. An entrepreneur can use this form of marketing to spread brand awareness about the company among the people. The main aim is to fetch new customers as well as promote the organization.
An entrepreneur should be able to design professional cards in such a way so that they allure maximum customers. A person gets attracted towards the business of the company. The corporate image gets deeply ingrained in the persons mind through your card. It is for this reason you should be able to design a professional card thoughtfully and carefully. You can select designs and patterns that are more lucrative and simple in appearance. Such designs and patterns enhance the visual effect of the professional card. You can deploy simple fonts, text or font colors to create an attractive card. The shades used to embellish the card should be visually appealing. They should be able to reflect the image of the company or an organization. You can use logo of an organization on the card. A logo carries the image of the corporation. It can convey the message of the corporation in an emphatic manner through the card. The letterhead also conveys the identity of the company. Appropriate use of all these graphical elements has the potential to allure prospective customers towards the organization. An entrepreneur can promote brand awareness about the customers towards the product through the cards. Other contact persons would like to forward your professionally looking card to his acquaintances. One can build a strong business network using exquisite professional cards. This is possible through viral marketing.