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subject: Write An Article For A Better Article Marketing Campaign - The Resource Box [print this page]


The resource box is probably the most important part of the article when you are writing articles for a better article marketing campaign. Without a resource box you won't be getting very much benefit from the article money wise. In the following I will show you some ways of writing an effective resource box.

There are many ways to make a resource box that is effective and you can use a variety of tricks to improve its effect. Firstly I want to show you The Advert which is a short and concise. If you look at adwords adverts that sell products in your niche you can get a lot of ideas for this type of box. You can use this wording for a short and precise box. Remember people have paid a lot of money to get these adverts right so they work and why should they not work for you too.

You can make a resource box that is a Follow On. Ths trick is to make the box look like part of the article. There are quite a few ways of doing this. It is quite effective if you have an article that is making a number of points or asking and answering questions. You continue the article into the resource box with a couple of paragraphs continuing to ask and answer questions. This will make it quite long but it works naturally down to your link.

There is also something to be said for the Ultra Short resource box like Want to know more? Click here for FREE Information => http:/domainname.com.

Another trick is to use the Setup resource box. Here the reader is already hooked by what has been written so far and should automatically click on the link. This could by asking them a question in the last paragraph and then answering it in the box. People are naturally inquisitive and can't resist the temtation to look at the answer!

The remaining trick to talk about here is the Camouflage Resource box. It is quite sneaky as the reader does not even know he is reading your resource box. The idea is to write the last paragraph of the article in the resource box and add a "Want to know more?" question with the link to click on.

Using you name in the resource box is a good idea if you are trying to make a name for yourself in a niche. Noone cares who you are when they are buying a product and it may even be distracting so they end up not clicking on your link at all.

The resource box needs to have the attention it deserves if you are planning to make some money from your articles.

Copyright (c) 2010 Kat Drew

by: Kat Drew




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