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subject: Top Suggestions For Promotion Of Salon And Spa Services [print this page]


Salon and spa services have become a prevalent trend in the current case. This industry is soaring high on the popularity charts and thereby becoming a platform for progress and opportunities. As the sector is witnessing boom and growth, it's absolutely certain to face immense competition too. To keep a tab on the increasing competition pressures, the ideal way out is to incorporate good promotional strategies. Read on to know a few suggestions for promoting the salon services.

One of the guaranteed steps for effective promotion of salon and spa services is networking. No amount of OOH advertising can make up for the real impact that is created on one-on-one interactions with people. Remember that you can finest promote your salon with the word of mouth. Try to interact with people all around, telling them about your salon. Invite them over and gradually watch your sales pick up.

Another convenient tip for you is to go for stealth marketing. This type of marketing generally makes use of promotional channels like blogs, text messages, social networking sites and the like. The promotional tools could go a long way in speaking about your services in detail and promoting them as well. Promoting your products on social networking channels can help fetch more popularity for your product. Famous products such as Zenmed Derma Cleanse System too are known to enjoy immense popularity on such sites.

Another sure shot way to promote your product is to get accolades from the satisfied customers. The chances of promotion become even more easy, if a celeb is happy with your product's performance. Exposed Skincare System is one product which can boast of numerous celebrity customer testimonials to its credit. Take on the same approach; provide free services to the leader of the community and you could easily ask him to write a positive feedback for the services. Simply use such happy customer testimonials in your promotional material and watch the sales increase noticeably.

Whether you run a tanning salon or a hair spa; the power of 'free' will work for you for sure. Offer free bonus gifts to your customers. This does not suggest that you need to go about distributing free gifts on the streets. All you have to do is offer free gifts with your existing services. For instance, you can offer a free skin care lotion on a facial and the like.

Nothing works like bold advertising when it is about promoting any beauty related service. Pick wonderful models or go with imaginative concepts. Your bold advertising concepts will bring you attention and make sure that you've more clients added to your list.

Put in a bit of effort in promoting your salon and spa services and the results will show in your profits for sure.

by: Gisela J. Watson




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