subject: Quepasa Following Facebook Model in the Latino Market [print this page] Everyone knows the story of Facebook and one company looking to duplicate that model in the Latino community is Quepasa Corp. (OTC:QPSA) with membership hitting 19 million this month. Advertising dollars are also starting to roll in with the company securing ad campaign funds of more than $7 million so far this year.
Quepasa recently engaged Liolios Group to lead a new investor relations and financial communications program.
"We've been enjoying tremendous success in growing, monetizing and engaging our membership base on Quepasa.com," said John Abbott, CEO and chairman of Quepasa. "Given our highly differentiated value proposition and gathering momentum, we understand it's important for a team of experienced IR professionals like Liolios Group to help us effectively communicate our message to our shareholders and raise awareness in the U.S. investment community. Liolios Group brings to us a proven track record of assisting emerging growth companies in building quality, long-term relationships with investors, analysts, money managers and institutions."
Liolios Group will collaborate with Quepasa management to refine and deliver the company's message. Liolios Group will also schedule a number of conference calls, road shows, and financial conferences over the next several months, targeting key investors and influencers in the financial community.
According to Scott Liolios, president of Liolios Group: "Quepasa has clearly reached a major inflection point in its development, making it an ideal time for greater outreach to the investment community. The growth of online membership is accelerating, doubling from the first of the year to now more than 19 million, with more than 60,000 new members joining daily. This is also increasingly attracting advertisers to the company's new distributed social media platform, Quepasa DSM. Introduced less than a year ago, Quepasa DSM has secured ad campaigns totaling more than $7.3 million so far this year, up from $800,000 the company announced in March."
Could Quepasa (which translates to "what's up") become the next Facebook? Well they are certainly gaining ground and following their niche' of catering to the Latino community so, this is definitely a stock to add to your watch-list. Always do your due diligence before investing and especially with penny stocks, however, Quepasa is far from a typical penny stock with a current price of $4.91 per share.
Quepasa Corp. owns Quepasa.com, one of the world's largest, trilingual, Latino social networks. Quepasa.com is an authentic Latino community that provides fun, interactive, and easy to use social tools, and rich multimedia content in English, Spanish and Portuguese to embrace Latinos everywhere, and empower them to connect online, compete in contests and games and share their interests, ideas, and activities.