subject: Promotional Water Bottles- Priceless Or Played Out? [print this page] When they first hit the promotional products market promotional water bottles sold like hot cakes and many companies wanted to see their business name and logo imprinted on the label of these incredible items especially on the tradeshow floor. After all, if you have ever attended an event like this you probably realize that this is one place that people are really parched and in desperate need of some free water. It seemed like a great way to advertise for a business at a tradeshow and so many companies started purchasing them for every event.
Unfortunately, as with any good idea it has the potential to get worn out and that's exactly what happened to promotional water bottles. Now this does not mean that you shouldn't order water bottles to use for a community event or even to sell within your own business, however if you're thinking about using them for a tradeshow, don't bother, this is one item which has been overplayed and since numerous businesses do not take the time to actually assess the promotional items that they are utilizing at these events, water bottles will most likely be overused for the next several years on the tradeshow floor and there are only so many water bottles a person will pick up and take with them while walking around all day.
If you are interested in something that works well on the show floor, consider having promotional travel mugs and water bottles and offering customers a variety of different drinks to fill them. This can put a whole new concept on the same tired items and people will find it much more interesting and fun to do.
Plus there are significant advantages to using an item such as a promotional travel mug, instead of a promotional bottle of water. Firstly they are more earth friendly which is a better way to promote your business. Second, they are also reusable which makes them a better investment, very simply because they last much longer.
When you place your order to promote at a fair be sure you evaluate what is working well and what items are becoming boring. This will help you make the most of your promotional advertising and trade show appearance. Don't just order the same things from year to year this can wind up being very boring and offer much less of an impact, especially for those who go to the same tradeshows year after year.
