subject: Learning How Google Works [print this page] Google started out as a thesis project between two PhD students, and has now grown into one of the most influential company on the World Wide Web. It was originally created to be an efficient search engine that would be easy for any individual to use and would offer relevant information regarding the keywords that the individual was searching for.
This is still the main purpose of the site, but it has also grown to include email, telephone services, document storage, and productivity software. Since its creation, the company has grown into a multi-billion dollar corporation.
As of the year 2007, Google has surpassed Microsoft as the number one visited website. It has also acquired a number of other different websites, including YouTube and an increasing number of blogs.
YouTube has become a phenomenon in itself. There are so many videos available that it is a whole new way for people to gain knowledge and learn about new things.
It is a collection of all different types of clips and videos. You can research music, learn about an occupation, learn how to do necessary tasks, and watch clips of your favorite programs.
The possibilities of videos are endless, and no matter what you are searching for, it is guaranteed that you will find it there. YouTube is also a way for individuals to upload personal clips of themselves, which makes it a new way for people to connect with one another.
It has had a huge effect on people fame and careers. In fact, there are many musicians today that have been "discovered" through personal clips posted on the website.
It is also a way for humans to connect with one another. If one person has seen a video that they thought was funny, they can show it to their friend who may enjoy it, and on and on, until thousands of people have seen one single video that one person posted.
Though there are a number of other different search engines, those that visit the web usually find Google to be the most useful. Anyone can type in something that they specifically want or are searching for, and find it among the billions of sites that there are on the internet.
If you wish to find something in your area, you can go online, type in a keyword or the place in which you live, and find exactly what you are looking for instantly. Companies have been capitalizing on this fact almost since its inception.
One of the biggest ways that Google is used to assist companies and their sites is through search engine optimization, or SEO. This is sub-process of internet marketing, and involves getting companies visible on the main page of the search engine.
Most owners are happy with being included on the main page, but the highest link is the number one spot, and is the link that most visitors will click on. There are a number of different companies today that make this their goal for their clients.
The higher a company's website ranks on the listing of the search engine, the more likely is that a consumer will click on it and possible purchase their goods, services, or products. It is a very detailed and extensive process that can usually take months.
However, because of the expanse of the internet in today's world, it is probably the best way for companies to get more customers and inform other people about what they do or sell. Search engine optimization is a process of increasing the number of links a company's website has and bumping them up on their visibility.
It can be done for small and medium businesses or large corporations. Google has also created a system of email that is in use today called Gmail.
It is a site that allows you to both read email messages from others and "chat" with them through your keyboard online. You can communicate instantly with them.
It is a way for friends and families to connect like they never have been able to before; if both parties have a way to send and receive video through a camera in or on their computer, they are able to have a visual conversation with one another, as if they were in the same room.
Google has made all kinds of programs and marketing strategies possible. It is safe to say that this company and website will only get bigger and grow by creating new systems and technologies.
