subject: Orange County Search Engine Optimization- Questions You Should Ask Your Seo Company [print this page] Search engine optimization services are a must if you want to drive traffic to your website. While you would like your website to rank high, it is important to know the kind of optimization that the SEO company will perform to avoid penalization from search engines. Before you seek services from a company, find out the following from them:
1. Will you need to change your website content?
The SEO company should be able to advise you on any changes that your website content may require. For example, you may need to change your heading tags, alt tags and meta tags. These changes can boost your rankings but are not usually sufficient enough to make your website jump past your competitors websites. Also, your content has to be relevant to what users are searching for and must be updated regularly for your website to rank high.
2. What SEO methods will the company be using?
One of the most effective methods of making a website rank high is increasing its inbound links. This can be done through profile link building, blog commenting, site submission and submitting articles to article directories. It is not just enough to create many inbound links; the company should ensure it creates quality links. This will be more effective than simply creating a mass of untargeted links to your site.
3. Ask for the companys references or case studies.
In todays competitive online business world, anyone can claim they are an Orange County web design firm that is good at SEO. However, only references and case studies will be able to ascertain this claim. Ask for references from the Orange County search engine optimization firm you want to contract. If a company has no case studies or references, there is likelihood that they are middlemen or are not experts in SEO.
