subject: Basics of websites [print this page] Having a flourishing business, with everything in its place, you just miss out one piece of marketing, which is getting internet presence through website. Like all other aspects of business, designing a website also requires planning. And designing an effective website design requires even more planning and patience. The World Wide Web is a network of websites all over the world which can be easily accessed through any computer having internet connection. A browser can be easily downloaded from the internet, and typing the keyword or the website address beginning with www and ending with either.com, .net, .in, .uk etc. through this you can get all the relevant information made available to you by the company. You just have to click on the various links and you can find your way. A website is a bunch of pages offering categorized information about the company. You can manage your website, making it one page or adding many pages to it depending upon the amount of information you want to share along with the images.
Deciding the target audience is the main decision to start of the website designing process. As the web is growing day by day, there are different types of people accessing it, it is impossible to please and target everybody. Designing a website accessible for all the users is really difficult. You have to choose the content carefully and the designing part should be done keeping in mind the target audience and the equipments they use. The best way to reach the people by using pure HTML, and use scripting language like JavaScript, java etc. by using these might not get you a flashy, trendy and stylish site, but you would have the satisfaction that your site is accessible to most of the people. Content in the website design is the main part. It is the important fact that keeps the visitors at your site and brings them back again later. Interesting content and updating it regularly makes the visitors attracted towards the website. A good layout of the web design makes a site and its company successful. Choosing text, color and graphics carefully contributes major part in the loading time and navigation system of the website. A link should be provided for the home page on every page of the website, so that the visitors do not face any difficulty in browsing the site. Consistency in the layout is very important in the website design.