subject: Who Else Want To Learn How To Have Better Conversions? [print this page] It is imperative that you have good conversions in order to make easy money online.
The key regarding conversions is how many people that will visit your website as oppose to how many people will not only visit your website but will also make a purchase from your website or sign up as a lead for you. A common good ratio would be for every one hundred visitors to your website,you will get at least one person either purchasing or becoming a lead for your business. Sometimes the conversion could be as much as 40 to 50% when using a "squeeze page" (a.k.a. lead capture pages)
Here are 4 conversion secrets:
*Match topic to product. When converting make sure that you are a problem solver. Many times conversions are poor because the topic shown does not match the solution being offered. We as marketers must learn before we promote a product, in hopes of good conversion, that we prepare for conversion prior to promotion. We can prepare better for conversion in our promotions by targeting better keywords for said topic and by making sure that the product solves the topic being offered. For example, if I were to offer up a topic about making money online easily, I would want to have targeted keywords that would lead the customer to this topic of making money online easily. I would also want to have great content that would explain what making money online encompasses.
*The second secret is that we as marketers must provide relevant and useful information to truly help people. This in essence is a heart check for the marketer. What I mean by that is we must as marketers truly want to help people solve their problems. Thus we will get better conversions. This must be done through our articles, websites, and our press releases.
*Build trust and credibility. We can do this by using our name or placing a picture for people to see. Tell our stories regarding how these products or services that we are promoting have helped us. Mainly letting the customer know that we are human just like them.
*Offer bonuses as freebies. Offering freebies is commonly used to entice the person on the fence regarding making a purchase or signing up as a lead to go ahead with this action. Everyone loves free offers and we have found that by giving out these free bonuses, conversions happen more readily. Some of the bonuses that can be given out can be as simple as an e-book, or a free report, or even offering to give of your time as a consultant to the buyer.
Finally it is really important that all four of these lessons be used in order to have great conversions. Great conversion is not that difficult to achieve,but not using these 4 tips will hault conversion and leave you the online marketer frustrated,because making money online will not happen as you would want it to.
Who Else Want To Learn How To Have Better Conversions?
