subject: Does Location of Keywords Matter a Lot? Effective Location of Keywords [print this page] Keywords are placed at different positions on a web page. In which, certain keywords prove to be more effective than theothers. We will understand as to why this happens and learn something more about placing the right keywords at the right position for it does help your website to rankwell on search engines.
The Title Tags
The title tags are one of the most important tags of your web page, through which search engines come to know what your web site is all about. Therefore, making it atedious task to site your keywords within the HTML
tag of your web page. As a result, place your most important keywords within the title tags. Do not waste spaceby using unnecessary keywords that a searcher is not likely to use in searching for the products you sell. Generally people tend to make use of irrelevant words like 'Welcome to our Web site' no searcher makes use of such keywords while searching. It is virtually not possible to enhance the content within the Title...
1. By telling search engines what your site is all about via the title tag, by default it becomes the most important feature of your website that helps you score well onsearch engines.
2. The search engine utilizes your title tag as a link on its results page, showing the searcher that your website is relevant to their search. It is better to restrict your title tag to as few as 60 characters, i.e. 7 to 10 words.
Anything more than this, your title stands a chance to get a part of it cut off by the searchengines. So we incorporate the word 'Kiluhana Inn' only if fits the condition of up to 60 characters otherwise not, for there is no better keyword that could fit in its place.
Another shortcut, by which you can get to know the titles other web page owners have used.
Simply type in Google... intitle:"put your title keywords here" and go overthe related search results. You will come to know which keywords are being fought for by your competitors.
Use of stop or dead weight words should be avoided in thetitle tags.
The Header Tags
After the title tags, the header tags are the second most essential placement part for your keywords. Header tags are specified by the subsequent HTML codes:...
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