subject: Ecommerce Website-10 Seo Tips [print this page] SEARCH ENGINE OPTIMIZATION SEARCH ENGINE OPTIMIZATION
-is a process of making website friendly to search engine
If a website is a search engine friendly site it is easy for them to crawl and indexed by search engines. This helps them to rank easily on their targeted keywords. There are various steps to be followed in making a website search engine friendly. The following are the ten tips intended for Ecommerce website:
KEYWORDS
Use only the keyword which emphasizes the subject of your products including your website. If the users queries on the search engine match your keyword, there is a great possibility that it will come up or land on your website.
CONTENT
It is known that the King of the Site is the Content so you must make your content nice. You must stay on topic and be clear on your explanations. Keep your content precise, relevant and short so that it will not appear boring. Unnecessary information must be omitted.
EVALUATION OF THE PRODUCT
The best way to create a distinctive content is showing a customer generated contents. It makes customers comment on the use of your product. Hence, keep you up or keep you maintain a good relation to the customers.
ACCESSIBILITY
Do not irritate visitors. Make your product accessible. When a user comes up on your website and looks for the description of your product, be sure that it can be found in just a few clicks. Many clicks will drive them away and choose to search to other websites.
USING IMAGES
Mostly, sites of retailers online are very crowded because of images. It is important to know that only images relevant to your offered product must be placed. Too many images might destroy your reputation online. So, avoid your site looks annoying.
HIGHLIGHTING YOUR PRODUCT
Your product is the reason why you made your website on the internet, thus, include your products in the homepages keyword for the users to land in your site and this will drive traffic on your website.
TITLE TAGS
Use exclusive tags. Stop using additional keywords that are found already in the title tag.
PRODUCTS LINK
Make a link rich in keyword that is found in the product descriptions of a single product linking to another and more.
SEO FRIENDLY URL
If your website has an SEO friendly URLs, the possibility of visitors to your site and will buy your product increases. Make the pages of your product near to the page of the source.
STAY AWAY FROM REPETITIVE COPY
Mostly, online retailers make use of similar content on the description of their product and follow a recurring copy. This will not help you to distinguish your products from others products.
