subject: SEO Explained [print this page] Search engines all have spiders', there job is to crawl the internet reading contents of websites. This is then sent back to their head office' and stored for when called upon. These spiders crawl from one site to another via links. If you have no links into your website the spider cannot crawl you. It is like building a path to your road. Many people have a theory it is the amount of in links you have to your website that makes you rank high. Although this helps it is the relevance and rating of the link (measured in PR). However once you have the spiders crawling in your favour you have to be able read your website and it's coding. The coding can be changed to spoon feed the spider your web site information so it can report back. We have powerful software on our systems which enables us to examine your competitors' websites. This will tell us the strength of the site, the coding and where their links come from. This is then examined to see the most efficient way to rank higher than them. Any link building package with us will run for a year, this gives the website chance to mature at a healthy pace. There are many internet marketing businesses claim we can rank you top over night, this is not true and you may be penalised by the search engines. We run many Internet marketing Lincolnshire packages available tailored to your needs including website templates, telecoms, graphic design, pay per click and web hosting.
