subject: Free Email Auto Responder - Is A Free Email Auto Responder Worth Your Effort? [print this page] The function of a free email auto responder but really auto responders in general, are to automate the process of informing your lead or contact about your business, product or service, so that you can generate revenue and be profitable. The email auto responder can be set so that once a lead that has been captured by your opt-in will receive automated emails that inform and guide this lead along the way.
The reason why companies offer a free email auto responder to people, considering their investment in developing this particular piece of software, is to capture leads and ultimately sell more advanced technologies that customers demand. Considering that many companies offer people a free email auto responder with full functionality, we start understanding that it can be very lucrative as there are NO costs attached to it. Anyhow, a free email auto responder is almost always limited or restricted in one area or the other. As mentioned, this enables the company to be profitable. Often the number of contacts that you can hold in a particular campaign is restricted which makes you decide, once your list grows, whether or not it is worth investing into that software.
In your network marketing business a free email auto responder can be great value, as you can thoroughly test and make yourself familiar with the system to evaluate whether or not it is the right piece of software for you. A good free email auto responder should permit you to set up and manage your campaigns, newsletters and follow-ups. It also may provide pre-designed forms and html layouts.
A form is also called opt-in in which a user, that is interested in particular information, products and services leaves their contact details, which ultimately builds your list of people that you can market to. So as you see it is truly a win-win situation, as once the form has been set up at your website, contacts will be constantly be added to your list. These constant contacts are invaluable as they are created 24/7 without you being there or being proactive.
So the question of using a free email auto responder or paying for the software and service really boils down to, how much you are intending to utilize this piece of equipment?
I would recommend to trailing it out, and then to decide whether or not it is worth investing in. A good provider should offer a monthly subscription fee depending on the amount of contacts in your database. This enables you to receive the best value for your money.
Considering that there are an overwhelming amount of companies which are offering email autoresponders, I see many people making poor investment decisions. Some products are rather poor in its functionality and some great, so once you establish the value in it, how do you decide what to go for?