subject: Chongqing: 100 Electric Heavy Department Store For New Year's Day New Year's Day Opening [print this page] Announced its re-100 electric shop carefully crafted Nanping 2?? New Year's department store dressed in turn of the year opened.
Following the re-100 electrical stores and longevity Shapingba 2 2 Store recently began trial operation, this is the weight per appliance within two months out of the first three regional 2 shops. The face of national
Home Appliances Chain store in Paradise, medium and large acquisitions such as the repeated actions, Chongqing strong local appliance store expansion significantly speeded up.
Location: monopoly in the high-end, boutique home appliances
"Group trading company to build electrical panels will be Nanping shopping district of its home appliance retail flagship model center!" Group, according to trading companies responsible person electrical plates, the shop will become a business district Nanping top stores household appliance market, the main to high-end, boutique home appliances business and popular display-based products.
It is understood that re-100 Electric 2 stores located in Nanping, Nanping Street, New Year's Day walk held on the first floor department store, business area of 3,000 square meters, including the fashion category
Mobile , Digital , In the end Video Large household appliances, high Technology High-grade human Kitchen Small appliances , In the high-end ice wash products.
Trading Company Group appliance blocks the responsible person said that the shop front
Market Research Found that high-end Consumption For the future of home appliances tend to want to buy the following categories, first, digital products, accounting for 68% of the respondents; Second,
Communication Products 55%; third audio and video products, accounting for 27%; 4 is a small kitchen appliances, accounting for 25%. Therefore, the new store in close connection with the survey data, digital fashion, in the high-end audio and video products and
Kitchen appliances Commodities as the main aspects of fashion goods, household appliances are mainly in the traditional high-end models accompanied by, for example, tend to look for all air conditioning products are high-end fashion boutique, and is an energy-efficient air-conditioning, television regions are mainly
Big screen Of Plasma , LCD-based, ice wash Region was on the door
Refrigerator , Multi-functional integration Washing machine Main. Goal: to create Nanping "new coordinates"
As electrical shop and re-100 Nanping a shop, that is, weight 100, Nan Fung held not far from the first floor of the electronics store, so operating on the re-100 Electric would adopt the principle of differentiated positioning, by seeking to model innovation, on customer requirements to highlight their features. The two shops will put emphasis on fashion, fine, the continued increase in the high-end display products, such as global synchronization of a kind and so new listing. And implement new business ideas, in a prominent position within the store to open a special focus on new release area category, while operating in the region divided into a number of rest area, so that consumers no longer have in the past into the home appliance stores crowded, unpleasant noise.
"Trading Company Group appliance section dedicated to weight 100 Electric Road, Nanping, Nanping, two stores to create a business district the first home appliance retail stores, is expected to set up shop, the Trading Company Group appliance plate will occupy fifty percent Nanping appliance industry business district market share. "According to store manager Nanping heavy 100 Electric introduced the establishment of the shop full with a time-consuming, after three months of renovation works, it will cost ten million dollars into the home electrical appliance retail core business district, Nanping Great shop. Therefore, trading companies, electrical plate group attention from the store, into the human, material is Nanping other appliance retail stores business district can not be compared.
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Chongqing: 100 Electric Heavy Department Store For New Year's Day New Year's Day Opening
