subject: Network Marketing Online – 3 Simple Steps to Your Success [print this page] When you first start out online it does seem overwhelming. Network marketing online is a whole different kettle of fish to offline MLM and you'll save yourself a large dollop of misery and a fistful of cash if you learn to do it right from day 1.
But let me start by sharing the TRUE secret to online success...
Stop pushing your specific MLM opportunity!
Yes, you heard me right. People don't buy into a company, product or compensation plan, they buy into you. Yes you!
The vast majority of online MLM marketers are touting their company and using their company duplicated websites and the vast majority of mlm marketers are failing. Can you see the connection here?
If you're pushing your business opportunity upfront, this is why you are broke.
If you fundamentally don't believe in this principle then click off this page now because the rest of this article won't be any use to you. Seriously, understanding and implementing this one concept will make or break you online.
So, what are the steps we should be doing online?
Step 1 - Build Your List
At it's core list building involves just two things, getting traffic and driving them to a marketing funnel page or site.
In the long term your blog should be your central marketing hub/funnel which is supported by additional lead capture pages.
Generating traffic can be done numerous ways - article marketing, social media sites, video sites etc. Once your blog and squeeze pages have been set up your role is to direct as much traffic there.
Step 2 - Build a Relationship with Your Leads and Give them Value
Having a list is your chance to offer value to your subscribers and set yourself apart from the vast majority of Network Marketers.
What you receive from your list will be a direct reflection of the value you have given them.
Step 3 - Market to Your List
This monetization of your list will give you the cash needed to grow your primary opportunity business.Odd are that 95% of your leads won't join your primary opportunity however monetizing like this provides you the cash flow to continue.
Home business owners need many, many more products than just an opportunity - web hosting, marketing systems, software, training etc. When you offer a solution your list gets value and you benefit financially.
Over time you can introduce your specific MLM business. If you've followed this plan however, prospects may already be calling you!
Network Marketing Online 3 Simple Steps to Your Success
