subject: Digital Camera Industry To "bad Money" Process Long Way To Go [print this page] HC Home Network News : "Bad money drives out good money" is a well-known law of economics. This phenomenon manifested in the "Bad money" into circulation, people tend to be those "good money" covered up, leading to good money to be expelled, the market circulation of money on a bad left. Which implied self-interest, information asymmetry and adverse selection in the current China
Digital Camera market is the performance the most. As early as 2005, the outbreak of the "CCD incident" involving more than 10 famous enterprises, and then quoted a "quality gate" incident, and the last two years has been high
Complaints Volume of complaints which digital camera is much higher than traditional home appliances, mobile phones, computers, etc., so that the digital camera industry is now the "scandal" the largest industry, "Bad money effect" highlights.
Vendor self interest to frequent problems of digital camera industry
Historian Sima Qian goes: "the world hee hee, are all benefits to; world Rangrang are all for money." Market economy for the benefit of the pursuit of business, is a prerequisite for its survival and development. Currently, China's digital camera market, as Chinese enterprises lack of core technology, has been the Japanese brands dominated. Currently on the market of digital camera manufacturers to Japanese enterprises as the main product they use their own criteria to measure their products, although as early as 2002, the former State Economic and Trade Commission issued a national industry standard JB/T10362-2002 "digital camera" but follow-up and implementation of negative, not in the digital camera industry to implement it. Resulting in problems of digital cameras, the result of corporate compliance standards are not unified, and can not be defined and resolved. We listed about 05 start from the digital camera industry, the emergence of large-scale quality of events: in October 2005,
Sony CCD digital camera production quality problems, affecting nearly 10 digital camera manufacturers; in July 2006, the cumulative CASE received 343 consumer digital camera on the Kodak LS443 complaints; in October 2006, 36 Canon S1IS user due to product quality, Canon collective lawsuit against Chinese company; Since 2007
Samsung Digital camera I series, ES series appears gray screen, stripes and other problems, Samsung will not solve the delay, leading to high consumer complaints; 2008 Fuji S1000 digital camera from the photo color is not correct, deep " Color door "incident. With the digital camera market, robust growth, increasing competition, new market cycles, from the original evolved into the current half year, or even a short time, a number of products are from the original, two evolved into the present dozens, then the digital camera manufacturers to test aspects of the product will inevitably reduce the reliability of the corresponding test experiment. Frequency in recent years out from the digital camera industry issues, has clearly mapped out the digital camera manufacturers in the self interest, the face of consumers can not discern from the surface, good or bad that some manufacturers of digital cameras will seize this opportunity, even if the products in question also in the market
Sell If consumers have problems after the use of various excuses and reasons will evade responsibility.
Analysis of a case: Ms Wu consumers in February 2008
States United States Samsung I70 bought a digital camera, using the crash occurs, a black screen and so on, so in January 2009 Samsung will be sent to the specified machine
Service
Point for testing. Maintenance point of staff said they could only judge according to the phenomenon of product failure worse, since they do not see the failure phenomenon, not to judge, not maintenance. Strong demand in the consumer, they described the failure by the phenomenon of consumers targeted to replace the motherboard and USB interfaces. But by the end of May 2009, the camera can not boot, but also to the repair station, this is the board after half bad. Then, after about a week, call Samsung customer service to consumers, said the cost of maintenance of the camera are required to pay, as happened early this issue will be cost reduction to 300. In this case, we see that the problem has become the digital camera industry service criticized, like Ms Wu's this experience been common in the digital camera industry, this phenomenon a long time, the existence of a wide range, and has not been very good change, not difficult to see the market economy, in order to maximize profits for the purpose of the follow-up after the sale ignore product service issues, is a common practice in digital companies, for this phenomenon has long been commonplace.
Digital Camera Industry To "bad Money" Process Long Way To Go
