subject: Small Home Appliances Market: Pink Tornado Beauty Small Appliances Selling Well [print this page] Strong Sales where golden opportunities come
According to industry statistics provided, the current rate, though not as small household appliances in Europe and America have a 1 / 5, but the small domestic appliance market is 8% -14% annual increase in high-speed development, which
Cosmetology The increase is surprisingly small appliances more than 25%. Most love the beauty of the main class of home appliances 25 years old to 45-year-old female fashion consumer groups, the group most economic strength and consumer strength and purchasing power of more than 70% of social control in their hands.
Alarming increase in number I Country United States By the small household appliance market grew rapidly in recent years, only 2005
Sell The amount already exceeded 10 billion! According to the authoritative industry data research firm's annual report speculated that the PRC, in 2006, the increase in the beauty of small appliances more than 50% more sales in 2007 expected to exceed 20 billion yuan. Small household appliance market, the domestic demand for beauty at least 30 billion yuan, while the current supply of beauty products of small household appliances market value of less than 20 billion yuan.
Introduce new varieties 2000 Beauty of the market to launch series of small household appliances, the moment set off a storm of beauty of small appliances. Manufacturers continue to introduce new, thinning out
Health Series and so on. At the same time according to market demand, also introduced the second generation, third generation and so on. According to statistics, China in the medium
Shopping OTC women about beauty of small household electrical appliances more than 30 series, more than 200 species. Current domestic production of small household appliances enterprises beauty at least 1500, only one in Wenzhou have registered more than 50 related enterprises. Therefore, the update rate of the species will exponentially increase the number of rich varieties of beauty in small home appliances also greatly increased the potential business opportunities.
Which beauty, nail, to lose weight three series is particularly popular. Such as: a pore in a clean small appliance stores in Beijing in 2005 alone, the sale of 10 million. But sales of more than a few series can meet the market demand of 1 / 2, up to 2 billion yuan sales gap. Beijing, for example, in 2005 the market sales of small household appliances to lose weight 5 million. But the sales only to the demand 1 / 3. There is still a large demand for space.
Prices have more room for profit
Large appliances into a larger, but only about 10% of sales profits. In comparison, the beauty of small home appliances sales profits even more attractive, the above 3 major appliances? 5 times the profit margin. For example, a
Brand Nail grinding device, ex-factory price of 10 but a few dollars, but its market retail price as high as 80? 90; a shaver, the price is less than 50 yuan agents, retail price of more than 100. Although some big brands at home and abroad agency expensive, but sales are still 20% profit? 30%. As
Dealers Can be more reasonable inventory control, transportation, staff wages, cost of sales, decreased to 5%? 10%, the market demand will more than double.
Ms. other beauty salon not only spending that went high, but also in time to the life of tension, but the beauty of small appliances for convenience, so that ladies can achieve cosmetic results without leaving home. Beauty small appliances more than 5 years of life, so the price and convenience advantages than beauty.
Investment Proposal 1. Invest in setting up specialist shops selling beauty of small appliances, pre-investment 16 million yuan, 40,000 yuan rental store, 8 million for the first batch of goods, other costs 20,000 yuan, with annual sales of 220 thousand yuan sales profit of about 90,000 yuan.
2. Selected goods choose profitable new products or new models.
