subject: Terminal Network Construction Lighting Market Wholesalers Go From Here [print this page] Abstract: In recent years, lighting stores, supermarket lighting, logistics centers and hypermarkets continue to rise lighting, more and more companies began to pay attention to lighting terminal network construction, the paper made from the national lighting market analysis.
In recent years, store, supermarket lighting, logistics centers and hypermarkets continue to rise lighting, and diversified sales channels, more and more enterprises begin to pay attention to the terminal network construction, in the past that simply transfer the warehouse-style business model has been faced with the impact of the market.
Lighting market as one of the top ten Linyi Wholesale Lamps City, have been reduced by nearly 30% of the distributor; Chengdu Jiu Yanqiao lighting around the market since the rise of the wholesale market, the professional wholesalers in less than 30%; Zou District, Changzhou, Jiangsu lamp wholesale growing number of city businesses, new and old Lamps City business has reached more than 700 households, but purchase of the customer has reduced; in Guangzhou, 75% of the light from the town purchase the factory, and many projects are also directly from the merchant getting goods manufacturers. Getting goods from wholesalers and sell most of those temporary emergency lighting in the hardware store or out of the distributor.
The face of these market changes and trends, the primary wholesaler is to provide good products and services, further strengthening of networks, to improve visibility and reputation, driving sales growth. In addition, you can set foot in other mode of operation. Thailand last year, through lighting lamps on the market in New Shen halfway opened hundreds of square meters of retail trading area, mainly engaged in high profile crystal lamps and chandeliers and other kinds of home lighting, sales have been remarkable. The visit by these two, it is easy to see, although the wholesale situation as before, but in order to create their own image and efforts to seek development in the small profit margins, with quality and service business for more recognition.
Lighting industry facing increasing competition, as a traditional wholesaler, started losing some customers Linyi Lamps City, Shandong Linyi wholesalers also under tremendous pressure. According to reports, the present to purchase a Linyi wholesalers distributors drop of nearly 30%, while large-scale distributors, because they sell products in different regions, we can unite with each other, imitating dry cleaning franchise mode to "chain" form to the manufacturer purchases, wholesalers compete with Linyi, Linyi and wholesalers in the price of the great impact. Linyi wholesalers mainly engaged in all kinds of home lighting, industrial and mining projects, and other interior lighting lighting, business product range.
As the manufacturers for support to a large store, and product after-sales service is good, with significant brand advantage, so wholesalers to compete at a disadvantage. If only one lamp wholesale Fuzhou Fuzhou, only the South Lamps City now a professional wholesale lamps, which radiation and western Fujian Fuzhou region, northern Fujian. There are professional wholesaler of the market, more than 10, including three established, Jia Mei, Southeast, NVC, generation and other famous brands.
At present, wholesale products wholesaler mostly non-mainstream products, such as brackets, light, ballast, transformers, lighting fittings mainly in the form of factory outlets, the price is lower than the average business, and some even more than in the factory town into lower price, this is the way a factory dealer for the protection of the interests of the measures taken. Their main object was owned wholesale stores, supermarkets and specialty stores in the region is not located in the county or the supermarket. Dealers to purchase town, mainly a number of no-name into the lantern, ceiling, etc., these no-name manufacturers do not set the regional protection measures, or inability to set up shop in the market, wholesale and professional series.
Terminal Network Construction Lighting Market Wholesalers Go From Here
