subject: Seo Process [print this page] Search Engine Optimization is process of making the use of various techniques to improve website ranking in major search engine and thus attract traffic and amount of visitors towards website
Why we need SEO?
SEO is the way of attracting free organic search towards your website and Seo is essential process to make your website visible on the search engine. And this works is done in an ethical and natural way that is different from any other form of online marketing.Seo is a long term process and high ROI marketing model.
Process of Seo
On page Optimization :
On page Optimization is process of optimizing the internal structure of website according to algorithm of search engine.This process is controlled by coding on your web page.
Title
The title is not part of text but is property of whole web page. It is most important part of website. Search engine gives highest priority to title.
Description
The description Meta tag is used by search engine for the summary of your website when listed in search results.
Keywords
An html tag that shows all of the main keywords and key phrases that are contained in the website.
H1/H2 tags
H1 and H2 tags are used for giving heading in the website. Your targeted keyword must be used in webpage though h1 and h2 tags at least once times.
Alt Tags
alternate text associated with a web page images that displayed when the internet user hovers the mouse over the graphic.
