subject: Sen And The Century: The Choice Of Professional, Professional And Enjoy [print this page] Introduction: With Digital TV Overall conversion Deepening, China has entered the consumer to upgrade to speed up the development phase, digital TV will meet the residents of higher consumer demand for television entertainment, Pay TV , HD Value-added services such as cable TV will have good market prospects. Can be estimated, the next three years the number of digital TV users will be three times the annual rate of growth, the final, China's digital cable subscribers will be more than the size of the Internet. The rapid development of the industry, value-added business on the agenda will become the focus of most attention in 2008. As for the operators to provide distinctive value-added service systems of professional pioneers? Sen and the century, the face of this market opportunity, but also how to prepare it? To this end, interviewed HC Network Technology Co., Ltd. Beijing Century Sen and Liu Yue, deputy chief engineer.
Century Technology Co., Ltd. Beijing Sen and Liu Yue, deputy chief engineer
Areas of expertise, others can not provide
"Sen and the century as the leading products and radio and television Digital Closely related, it makes the company always pay attention to the entire broadcasting industry, especially the digital transfer process. "Liu music straight to the point analysis of the company to the market closely. As a digital TV infrastructure and Test Equipment, professional providers, Sen, and century, well-known digital TV system integrators, operators and research institutions to provide a variety of leading-edge products.
"From last year's second half we started to focus to value-added services from lapping up the, and thus, earlier and operators have to consider how to start profitable, and put into practical action."
Sen and centuries to seize this market opportunity, the company's product development focus to provide operators with value-added business platform. "This year, next year can do things in this area is very large, because many operators are very urgent needs." In the professional field, "Our company also provides a counterparty can not provide a professional platform." Liu Yue proudly.
As the company's flagship product, the digital television broadcast mosaic and information systems, has reached domestic leading level. This broadcast system can provide users with navigation in home business, while in the broadcast information for broadcast operators to provide a platform for advertising.
In the conversion from analog to digital process, the Forest and the century also provided the corresponding mature products --- digital broadcast system hard disk. Digital broadcast system in the simulation of hard times is a mature product, but in the digital age, the market is a big vacancy. "We still take the old hard drive plus broadcast digital broadcast encoder is doing, so far no good solution to the program." In this market context, Sen-century digital broadcasting system on the hard disk into being the. The new product has been reached with the old analog broadcast system, a considerable degree of maturity level.
In value-added services, digital TV above the release of titles and information systems are also indispensable. Some system is built on top of simulation systems, while the Sen and the century is entirely relying on the digital system, value-added services for operators to provide strong support to carry out. Three types of business for the digital TV value-added service platform to provide direct professional support.
Your process from the program, the forest and the century also provided a corresponding number of programs your system. This figure shows the collection system, for example, material-intensive, value-added services VOB to provide material management and material collection. "In Two-way transformation Connection, video on demand, advertising has become a focus of profit operators. Because the operators have started business in value-added profit pressure. "Collection system such as video on demand extensive collection of high real-time degree program is to provide systems support, become a handy tool for the parallel management of material, the content changes on short-term completion of the collection management and technical support provided. And, in some Video Web site has also been applied.
Use of Liu's words, that "we can not provide more opponents."
Applications, technology provides more accurate Ago, the forest and the successful bidder for the century, Qingdao digital TV value-added business platform. The transfer of Qingdao as a digital television landmark entire city, and always have to lead the whole of China's digital TV switch weathervane. "We provide a more accurate technical support. To meet the unique requirements in Qingdao. Whether in the mosaic, or in the advertising business."
Now, Qingdao has become a symbol of centuries of forest and the example of the city, and this application area, not only to provide a more advanced Qingdao technical support, but also for the forest and the century itself provides a broad platform of display.
On the corporate planning for some time, Liu Yue said, and will be held BIRTV Is an opportunity to consolidate the company will keep the original premise of technology and market conduct more in-depth R & D and market development.
We have reason to believe that Sen and adhere to the market, R & D, capital, talent, management, coordination of a comprehensive development concept to guide the customer-oriented ideology, will be broadcast in the field in a prosperous future.
Sen And The Century: The Choice Of Professional, Professional And Enjoy
