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subject: Intended To Accelerate The Integration Of Radio And Television Cable Network Looking Forward To The [print this page]


Country SARFT Following day, a clear need to expedite the development of radio and television cable networks, goal is to be completed before the end of 2010 integrated cable network in the province, while vigorously promoting the cable network business units into enterprises, and the wired network to the next generation of TV Network (NGB) of evolution. Analysts pointed out: This will include radio and television networks, power wide Media Forum, including cable network to bring good news. At the same time, this coming weekend, held in Nanjing, exchanging experiences of the cultural system, but also because of or introduction of a "wired network integration" policies and measures, and the industry expect much.

Multi reporter was informed that: The meeting will be from Nanjing, Jiangsu, Guangxi, Hunan and other provinces as represented by cable operators, cable networks to discuss development issues. In addition, local propaganda departments, press and publication departments, as well as some representatives of the publishing group will also be invited to. Propaganda and SARFT will "Cultural Industry Promotion Plan" for interpretation. Some analysts pointed out: broadcasting, culture and publication into the "Great Culture", "big media" signals may also be released.

But the industry also believes that: in the broadcasting field, despite the recently released "on speed Radio and TV Opinions cable network development "(hereinafter referred to as" Opinions "), has cleared the cable network across regional integration policy barriers, but this meeting concerned the strength of the province will be more integrated. A cable network operator told reporters: integrated cable network starting from the province, will be a from easy to difficult, easier way to implement the development; we look forward to meeting the relevant departments to publish more specific details of funding and policy to urge the integration of work in all areas.

It is reported that SARFT "views" clearly states: the provincial radio and television departments to actively seek government support organizations to develop practical integration solutions, a clear road map and timetable for integration, to promote the actual implementation, to ensure the 2010 basically completed in the provinces before the end of the integration for future national broadcast television cable network scale, lay the foundation for industrial development.

In the integration process, the state-owned radio and television units in response to Cable television Network to maintain the controlling stake and ownership. Participating parties in accordance with the modern property rights system, the basic requirements of modern enterprise system and the basic principles of the market, rationalize property rights, the formation of standardized and effective operation of cable network management system, establish and help unify the management structure and operating mechanism. Participate in the provincial radio and television network integration (total units, groups) or TV station Should be carried out by means of substantial capital increase capital investment.

"Opinion" also pointed out: to strive to foster strong, influential, strong core competitiveness of large cable network operators, enterprises, encourage and support strong provinces provincial cable network company and reorganized. At the same time in line with national and radio and television administrative departments on the premise of the investment and financing policies to support the participation of state capital construction and cable networks Digital Transformation, and to accelerate the next generation of broadcast networks to cable networks (NGB) of evolution.

This, CIC Securities analysts believe the cold stars: cable network of cross-regional integration in the policy guidelines and promoted by the gradual staged, NGB will start cable network integration and Digital TV Development of the industry bring new opportunities. Also, because the media section of the performance of the past three months behind the broader market, and therefore the stimulation of a number of favorable policies, the media will have a round plate fixed compensatory growth opportunities.

He also pointed out: "How to enjoy the relevant preferential policies, to grasp the good opportunity for the industry will become bigger and stronger corporate priority. Radio and television networks in their respective listed companies and other businesses have a good foundation, and has financing, so the resources will be better integration platform, integration will accelerate its extension-type growth, and bring the capital market investment opportunities. "

Intended To Accelerate The Integration Of Radio And Television Cable Network Looking Forward To The

By: weihua




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