subject: Ideas To Try In Expanding Your Online Marketing Campaigns [print this page] One of the most popular questions I have when I talk about online marketing is the way to drive more traffic to a website. Eight different techniques to do just that are described below. Save this article, and refer to it for additional ideas when you try to expand their online marketing campaigns:
- Business Blogging. Start a blog for your business and will be updated periodically. A business blog is an excellent tool to blow his own horn, let the world know about your new products, and tell your target customers why they should do business with you instead of your competitor. A business blog is also a great tool to attract potential customers to your blog and your website.
- Search Engine Optimization (SEO). SEO is the process of modifying web page content and meta-information to improve search engine ranking of the page. The success of search engine optimization will greatly increase the number of visitors coming to your site, and that over 70% of people who are looking for products and services use search engines to locate.
- Article Writing and publishing. This is another great way to drive traffic to your website. When you write and publish articles, other web site owners to collect and publish on their websites, while giving you a link to your website.
- Bulletin for publication. Keep in touch with your customers and potential customers by sending a newsletter on a regular basis. Each time you send a newsletter; do not forget to invite subscribers to visit your site.
- Creation of online networks. Mention your website address in your signature when networking online. Make sure your website is prominently displayed on the page, to provide all services online networks involved in, so their network partners can visit their website.
- E-mail Signatures. Each time you send an email to one person, you have the opportunity to get extra visitors to your website. When you send an email to a mailing list, you have the opportunity to spread the word to potential customers. All you need do is add a signature to each outgoing email. Make sure that the signature contains a powerful phrase that invites readers to click on the link and visit your site.
- Pay Per Click search engines. Here you can control exactly how many new visitors who wish to obtain. There is a catch, although you must pay for each click on their website. Make a budget and stick to it an be sure to monitor your account, clicks add up fast.
- Affiliate Marketing. An affiliate program is another way to drive traffic to your website. Its affiliates are your salesperson's commissions only make money when they sell their products. They drive traffic to your website in exchange for commissions on sales.