subject: Web Design Services and Their Role in SEO [print this page] When many people think of the term web design services often they think that it is limited to graphic design. In today's increasingly competitive market that is simply not the case. Web design services must be carried out in such a way that it compliments and reinforces your overal search engine optimization efforts. This is another point where people might be confused. The process of search engine optimization is generally thought of as the process of crafting keyword rich textual content for the site. While this is true, the overall design and imagery also plays a part.
A good quality web designer will understand this. They will know that in order for a website to be successful and get noticed that they will need to pay attention to SEO when doing the design and layout. They will need to be aware of how to use ALT tags appropriately as well as text placement and even be aware of when bolding text will make a difference. These many seem like small matters but they can make all the difference in terms of how the search engine spiders view your web site.
When selecting web design services it is important that you ask what is the overall approach they take when it comes to design. Ask to see both samples of existing web sites they have created and for references that you can speak with. A good quality web development company will have no trouble providing these for you. If they are unable to provide these things, it may be time to look for a different web design services provider.
