subject: Important Features That Make A Web Design Interactive [print this page] An interactive website is likely to attract more visitors. Today, a website visitor not only seeks information, but also wishes to be involved in the website functioning. You can learn about the importance of designing a highly interactive design from any experienced Detroit web design company.
Here are the important features that your website must have to become an interactive and user-friendly web design:
Internal Linking
The interactive nature of a website is enhanced by incorporating internal linking. This type of arrangement allows the website visitor to easily navigate from one section to another on the same web page. If your website has long web pages with quality content, internal linking can help your visitors to easily scroll through them.
Interactive Map
Your website must have an interactive map that helps visitors to find a way to your physical location. A Google map can be added by using Google API that requires you to embed a small JavaScript code in your website code. You may also customize the map according to your own needs.
Maintain a Blog
Blogging is one good interactive medium that you should integrate with your web design. It is an informal way to interact with your website visitors and seek their participation through comments and views. It also becomes easier to share the updates about your business and products with visitors who have their own blogs.
Maintain a Forum
Another way to enhance the interactivity of your website is by using a forum or a discussion board. A forum is the area where your website visitors can share their views and experience of using your website and its products and services. A website forum not only enables the visitors to participate in discussions, but also encourages them to keep repeating their visits.
RSS Feed
You can allow the content of your website to be shared on the web using an RSS feed. The targeted audience searching for information on the website may find relevant information on your website through the RSS feed. This also encourages the website visitors to spend more time on your website.
Social Media Sharing Buttons
You can add social media sharing buttons to your web design so that visitors are able to share the website and its content on social networks. The social bookmarking buttons should also be placed on the website to make it more interactive and sharable across the internet. An expert Detroit web designer can help you use these features suitably.
Post Videos
You can record videos about your products and product demos and post them on your website. Video content has a great potential of attracting more visitors to your website. You must also use a video share feature that would enable the visitors to share your website videos with others.
Reviews and Feedback Forms
You must allow your visitors to post reviews about your website and the products it sells. Besides, the use of feedback forms and comment areas further boost the interactive nature of the website. Another way to involve user participation is by using regular polls and surveys.
By incorporating these tips, you can give more reasons to online users to spend more time on your website. This can further help you to increase the website conversion rate.
