subject: Five Valuable Suggestions On How To Properly Build A Site And Then Some [print this page] A website building project of any design is going to need more than one step to complete. This is the case of all high value activities and projects and almost invariably require a lot of thought and planning before one starts them. So in your thoughts before hand where you aim to build a site it really is no exception. Here are some suggestions, tips if you will that will most likely help you along the way. And believe me there are more than 5, but I am confident at the end of this article you will have found a prov-en path to follow.
Suggestion #1
Know what you want to build a site about on and what kind of content you want to put on your site. Make sure your content is original and unique. This can be really crucial since content is king when it comes information online. A couple of few years back, soft-wares were prevalent that built websites based on scraping the content off of other peoples websites. It is not advantageous to you to follow in this path, so use original content. If you don't, you may have a lovely site, but if it copied content that is already on the internet somewhere, then you probably are not going to even get indexed. If you do get indexed, it may be so far down the index that no one ever sees your site.
Suggestion #2
Know what your sites purpose is all about.. This is a crucial step that requires your full attention. Do it right in this way: Make a basic outline or a structure diagram of your site before you begin.. The main reason for doing this is because it will help keep you organized and on track. It will have you following a plan and not just building a website in a dis-jointed manner.
Suggestion #3
Know what tools your site is going to require to accomplish its objectives. Every site has a purpose, some objectives in mind that are designed for the visitors experience. What ever you want your visitors to get out of visiting your site, make sure your site has the tools to accomplish it. If it requires hiring programmers to create specific scripts for these purposes then do so. Furthermore, it is important to know that you will always have competition in what you are trying to achieve with your website. If it is your goal to run a business from your website, then make it as professional as possible, with in your budget. Realize also that as you become more successful you can always add improvements to your website..
Suggestion #4
Seek knowledge from experts. To elaborate on that a little bit, if you are not an expert at what you are trying to do, but have the desire to be perceived as an expert, then get knowledge from the people who are experts. If you really do not know how to build a site to begin with, then seek out those sources that do.
There are many routes you can take to learning what you need to know. If you do a search on how to build a site, you will find some good sources. Examine them from a common sense perspective as to what each method can supply you.
For example, you may find specific software's that allow you to crank out a website in 5 minutes. But will that really accomplish all of your objectives? There are other software's like Dream Weaver that will allow you to build very beautiful sites, but again I ask you, is that all it is you need to know to accomplish your goals..
Suggestion #5
Know how to promote your website after you have built it. This is kind of what I was leading up to in the last paragraph. Having a great website is one thing, knowing how to get traffic to it is another thing. It is not just enough to want to build a website for your human visitors that you are trying to attract with your beautiful graphics and wonderful prose. You have another type of visitor that is not human, or even alive, these are the search engine robots.
Bots as they are called look at a site differently, they can not see your beautiful pictures. They read your site from text you have in content and it's structure. The field of knowledge on this subject is called SEO. (Search Engine Optimization.
There are two types of SEO, on page and off page. On page is how for example Google rates your site on how it is built, and off page is how Google might rate your site by other factors. What are those factors?
Well this isn't meant to be an all inclusive course on SEO, but I will give you a couple of tips on off page SEO and how Google applies it. Google looks at all the other sites that have a link back to your site and applies a value you towards your site that can help your site get indexed.
More specifically, if a lot of high ranking quality authority sites are linking back to your site, then this is real good for your off page SEO. One other tip is that amount of visitors your site receives, what they do on your site while they are there. In building your site did you consider adding ways that your visitors can contribute to it through interaction?
This is some times called Web 2.0 or social media marketing. Google, and I am using Google a lot here as they are in arguably the number one search engine on the planet, and Google loves social sites where people stay a while and interact..
In the end, if you do things correctly in your efforts to build a site, you will have succeeded in ranking at the top of the search engines with many visitors to your website happily finding what they were looking for and even more so. You will have exceeded their expectations by giving them more of a user experience than they were hoping for.
You see people who use the search engines are looking for information. If they knew everything, they wouldn't be searching. It should be your goal when you build a site and put it online to surprise your visitor by over exceeding their expectations. This can be accomplished in many ways. How you may be wondering? Well there are many ways, but giving them a free wonderful valuable gift that they can receive immediately is an example. That is also more of what you still have to learn about. Happy building!
