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subject: Send Targeted Traffic Flocking Your Way With Local Seo [print this page]


As a local SEO marketer you will need to figure out how to control your targeted information on the internet. This is a big part of local SEO because if you are able to obtain other websites' information then you have an edge. There are local aggregators online that will search through the whole internet to find any information they can get on your business. You can submit your business information to services like infoUSA and Localeze.

There are some things that you need to be cautious about though. Your local listings run the risk of incorrect information being located on other websites. If this happens to you, you are going to need to work hard to get the original source of the bad information to correct things. Because it can take time to make this happen you need to be prepared to wait for the fixes to be aggregated to the local sites.

Different locations of your business should have separate landing pages. When it comes to a local site, it won't help you to have multiple listings for one location, but if you have more than one location, you can target each one. But you need to make sure that each of the location links back to a landing page that is about that particular location and whatever is being offered in relation to it. You don't want to have multiple local listings pointing at the same landing page or the site's main page, as this would make things unclear. You don't want your target audience to get confused in any way, which is why having a dedicated landing page will take you a long way. Taking care of simple elements like this can really give you better results.

Another way to get ranked well locally is to get backlinks from well established local websites, which the search engines consider important. Seek out well known sites such as the chamber of commerce or Better Business Bureau, that carry a lot of weight in your area. Search engines can give you more ideas along these lines, so simply type in the name of your city plus "directory of businesses" or the like. This process will supply you with a number of websites that it would be very useful to get a listing from. You can do all of this very quickly, and the potential long term benefits are great.

All in all, if you use the SEO methods you just learned about, you'll see success in no time.

by: Dario Montes de Oca




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