subject: Different Brands With Different Marketing Strategies [print this page] Jaguar is the car making company which produces and distributes the cars throughout the world. The cars produced are based on number of factors, and all the factors should determine the need of the hour, which is the most important which influences the sales. Among the entire factor and the efforts the company did, the marketing strategy was the most effective and the influencing one because of which the market is flooded by the different models and the different types of Jaguar cars for sale.
The marketing strategy started with the very first step of dividing market areas. They had begun with the segmentation of the areas on the basis of the age, class and the most important trend to give a much clearer way to lead ahead. The age wise the cars were designed which means they divided the age group, that this is the car for suiting this particular age group say the young youth below 30 and the other will be suiting the 30 and above. Class wise segmentation says a different story and in this the cars are developed over time and are categorized on the bases of the middle class, upper middle class and the rich class people. And the last comes the trend as it is said that the trend changes according to the seasons, and so the taste of the people as well.
After the segmentation, focus is then placed on positioning where the produced products were now positioned according to the taste of the people staying in different countries and areas. The taste and the choices also vary from places to places.
The Jaguar cars manufacturing company have numerous models and the XK is the series which is produced by it, which have enjoyed a larger opening in the market. The various XK series is differentiated from each other in many ways. Apart from this company, the Diesel cars for sale also followed some more marketing strategies because of which even it is now leading the way ahead.
The marketing g strategy used by the Nissan cars for sale was very unique and invented a new way to lead ahead. The made a stand by following the famous English proverb which is Buy in the cheapest market and sell in the desert. The meaning of buy in the cheapest market is that company makes the efforts to get the raw materials from the best possible cheapest way without compromising on the usage factors. And the second part sell in the desert means the company should sell such a product in such a market where it doesnt have much rivals to compete with them. So, in this manner the different marketing strategy and the English proverb helped this company in a passive manner.
Also these company specialize on the other vehicles and the different autos produced by them. Though there are many more companies but only few made and leaded the way and continued towards the way of progress. The Jaguar and Nissan adapted the unique marketing strategy. But also other companies are enjoying higher sales and are providing greater customer satisfaction by developing more unified strategies, and the companies are many among which Diesel cars for sale is the one.
