subject: What Makes A Good Web Design [print this page] Creating your company's own website is a step towards an increase in your sales. However, in order for your site to be your tool in widening your client database, you have to make sure that your site's design has been carefully planned and several important things have been taken into consideration.
When planning how your web site should look like and what elements should be present, you would have to take into consideration who your target audience is. This means, you have to get to know their needs, their level of education, and their goals, among others. Of course, in line with this, you would also need to consider what your products and services are.
Once you are aware who your target audience is, you would now need to determine what you would like to offer them. The best way to do this is to list down a number of reasons why people should visit your site and subscribe to your products or services. When you write down this list, make sure that you look at it from your visitor's perspective, not yours.
Even if you would be getting the services of a Toronto web design company, you have to decide early on who your site structure would be. There are actually seven navigation types that you can choose from site structure navigation, function navigation, direct navigation, reference navigation, dynamic navigation, breadcrumb navigation, and step navigation. Of course, in order to have a clear structure, you have to be aware of the different navigation areas in your site the global navigation area, the local navigation area, and the local content area.
As there are a number of different computers with varying resolutions in today's world, you have to make sure that the Toronto web design company who would be handling your site would be able to create it in such a way that it can handle all resolutions and render nicely without having to do horizontal scrolling.
The Toronto web design company who would be handling your site should also make sure that your site would be able to render smoothly in any kind of browser. Although coding a site using either Mozilla or the latest version of Internet Explorer can ensure that your site is rendering correctly, it still pays to make use of various browsers to check your site.
