subject: Market Research Report - Three cool Customer Interaction Technology Companies In North America [print this page] Although a small set of companies have dominated the customer interaction and contact center technology markets for many years, smaller companies have quietly created exciting new technologies designed to improve the customer experience or increase operational efficiency. Flying under the radar in many cases, the innovative technology these companies offer can give enterprises a competitive edge by improving the customer experience. This research describes just three of the many cool companies that havent yet registered on most contact centers radar screens. While by no means an exhaustive list, enterprises should use this research to begin the process of evaluating new ways or channels to provide customer service. Technology providers, on the other hand, need to start thinking about partner versus buy versus build when it comes to these new technologies.
Table Of Contents :
Executive summary
In a nutshell
Ovum view
The consumerization of enterprise tools in customer interaction
Fonolo: improve the calling experience
Ovums view
Human resources drive operational improvement
FurstPerson: improve the customer experience through better people
Ovums view
Virtual assistants make real-world gains
VirtuOz: creating chat deflection and better chat routing
Ovums view
Recommendations
Recommendations for enterprises
Recommendations for vendors
List of Tables
Table 1: The cool factor explained
List of Figures
Figure 1: Fonolos deep dialing experience for mobile devices and the Web
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